Cohort analysis is a one-of-a-kind reporting format that allows you to analyze the behavior of a particular group of customers over a period of time. The group, or cohort, is usually defined by a common characteristic or event. It provides […]

ChatGPT, a robust AI language model, may support SAAS (Software as a Service) businesses’ expansion in a plethora of ways. ChatGPT can offer helpful insights and suggestions to assist SAAS organizations to succeed, from creating efficient marketing tactics to enhancing […]

For today’s marketers, partnership marketing has emerged as an extraordinary growth channel and a powerful way to enhance brand equity. As shoppers have become harder to reach and more skeptical of traditional marketing approaches, a growing number of brands have […]

Television has experienced some of the biggest changes of all the media during this period of rapid growth and upheaval. The way that consumers watch TV, where they watch it, and when they watch it has been fundamentally changed by […]

A multi-channel, digital marketing technique called mobile marketing aims to connect with a target audience through their smartphones, tablets, and other mobile devices. Mobile marketing might be a terrific choice for your company because so many of us are connected […]

Deep linking is usually used by user acquisition teams to improve their conversion rates. However, more and more applications of deep links are being unearthed and are now being used by marketers. You can too use deep lining so users […]

One of the most economic ways to make passive income is affiliate marketing. It allows companies to announce their products through an affiliate in exchange for a commission. Compared to traditional marketing and when utilised with perfect affiliate software, it […]

The percentage of total retail sales attributed to the online eCommerce business has been growing with each passing quarter for quite a long time. That healthy and growing market is uplifting news, yet the drawback, it focuses on expanding the […]

Affiliate marketing programs are becoming more and more popular, especially in the online gaming industry. With the numbers tracked using the efficient performance-based marketing tool and iGaming Solutions, Affiliate marketing has proved itself as a great way for an online […]