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Partnership Marketing 2022: The Ultimate Guide for Marketers

For today’s marketers, partnership marketing has emerged as an extraordinary growth channel and a powerful way to enhance brand equity.

As shoppers have become harder to reach and more skeptical of traditional marketing approaches, a growing number of brands have looked to performance partnerships as a means of driving strong growth while simultaneously enhancing brand meaning.

This guide aims to take a deeper dive into the world of partner marketing, how it all works, and how you can establish a powerful and lasting partnership, and relationships based on clear objectives, rewards, and metrics.

Topics covered in this guide:

  • What is Partnership Marketing? 
  • What Are the Main Types of Partnership Marketing? 
  • Five essential steps to a successful partner marketing strategy.

To learn more about how Trackier can enhance your partnership marketing efforts, check out our website and get a free trial today.

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