Blog
CTV, OTT Advertising Scope In India
Written byIndia recorded over two billion U.S. dollars revenue from (over-the-top) OTT , CTV and video services in 2020. This figure is estimated to be triple by 2026 reaching nearly seven billion. Disney+ Hotstar, Netflix and Amazon Prime Video were some […]
Read MoreCTV, OTT Trends And Their Application
Written byThere was a CTV news break in 2021 that the streaming subscriptions in the US overtake the number of people. Can you imagine there are more subscriptions to video streaming services including Netflix, Amazon Prime, Hulu, HBO Max and Disney+ […]
Read MoreAffiliate Onboarding: 5 Features To Streamline Affiliate Onboarding
Written byIt is said that the first step in creating a successful affiliate relationship is affiliate onboarding. An ideal onboarding procedure will greatly assist new affiliates in creating interest for brand advertising for your business. However, effective communication is necessary to establish […]
Read MoreHow to Prevent iGaming Affiliate Marketing Fraud
Written byIt’s not easy to be an iGaming operator these days as the market is highly competitive and one has to keep in mind the constant pressure they face due to regulations put in place by different nations for gambling. But […]
Read MoreA Guide on In-App Advertising for Publishers
Written byIn-App Advertising has become an impactful tool for user acquisition and a great way of monetization from apps for any publisher. With over 7 billion mobile users today, a mobile marketing strategy has become the need of the hour. As […]
Read MoreOTT Advertising: Best Practices To Follow in OTT Advertising
Written byIt is critical for marketers to think that their OTT advertising efforts are reaching their audience and are creative and innovative at the same time. Media savvy marketers can now take advantage of OTT’s ability to deliver one-on-one engagement and […]
Read MoreShopify Integration: Attribute better with Shopify and Trackier
Written byIntegration with multiple business systems is becoming popular among brands and various organizations who wish to attribute every process that they do. It not only helps them integrate data but also helps them analyze data, set business processes, and make […]
Read MoreB2B eCommerce Essentials: Learn everything about B2B eCommerce
Written byPost pandemic era has begun and we are witnessing a huge change in the eCommerce marketing scenario across the globe. B2B eCommerce has become one of the major sales channels in the digital eCommerce space. With the emergence of B2B, […]
Read MoreBest Affiliate Marketing Strategies for iGaming in 2022
Written byAffiliate Marketing has always been aggressively competitive. But what’s interesting is the scope of affiliate marketing in the iGaming industry. The iGaming industry is known for being overly regulated in terms of marketing. Most operators find it difficult to develop and […]
Read More