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Marketer’s Guide to Holiday Marketing in India: 7 Strategies to End Your Year Under Profiting Showers

Written by Mridula Bhatt

India, a land of diverse cultures and traditions, celebrates a multitude of festivals throughout the year. These festivals not only hold immense cultural significance but also present a golden opportunity for businesses to capitalize on the holiday season. Holiday marketing […]


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Holiday Marketing 2023: eCommerce Brand’s Playbook to Boost Sales & Delight Customers

Written by Reshu Manglik

It’s going to be THAT time of the year again – the great holiday season that makes every eCommerce brand go Ka-ching! Starting with Halloween in October, going all the way to New Year’s Eve, this quarter is brimming with […]

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Tail of a Click: 9 Ways to Detect Click Fraud in Your Campaigns

Written by Mridula Bhatt

In the rapidly evolving landscape of digital marketing, one of the persistent challenges that advertisers and marketers face is click fraud. Click fraud refers to the deceptive practice of generating invalid or fraudulent clicks on online advertisements with the intent […]

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7 Tips to build strategy for Affiliate Marketing Industry

Written by Mridula Bhatt

The affiliate marketing industry has been proliferating. This industry has not only benefited the brands to make profits but also given influencers ways to earn. The best part of this industry is that anyone can be a part of it […]

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12 Questions To Ask While Choosing an Affiliate Management Software Solution

Written by Reshu Manglik

Choosing an Affiliate Management Software Solution can be a tedious task. But it doesn’t have to be. With the right kind of information in hand, you can find the right Affiliate Marketing Solution for your business that works for you, […]

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Make Money Using ChatGPT in Affiliate Marketing Industry

Written by Nikhil Kumar

Affiliate marketing is a popular and effective way for marketers to earn money online. With the rise of chatbots and conversational AI like ChatGPT, many affiliate marketers are starting to explore how these technologies can help them in their affiliate […]

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Make Money With Affiliate Marketing In eSports Industry

Written by Nikhil Kumar

There are many different ways to generate money online in the affiliate marketing industry. There are several choices, including email marketing, social media sponsorships, website advertising, and the creation of original content. Understanding the specialised industry you wish to enter […]

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The 5 Most Important Pillars In Creating Successful Affiliate Program In 2024

Written by Nikhil Kumar

The Channel Partner program or incorporating affiliate program landscape is altering quickly. Technology-related products are still developing, moving away from traditional solutions and toward cloud-based goods and services.  According to a recent Gartner survey, customers now demand that partners connect […]

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Top 5 Influencer Marketing Trends To Follow In 2023

Written by Nikhil Kumar

Today, every marketer has influencer marketing at the front of their mind. It has generated a tremendous tsunami over social media in only a few short years. The cause is influencers’ devoted following of customers. When such reputable individuals promote […]

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Make Your Brand Shine With Direct And Indirect Marketing Techniques

Written by Mridula Bhatt

You had an idea in your mind, you worked hard on it to bring it to reality. And, now you have created a brand out of it. But, if are you still unable to get the desired numbers you dreamed […]

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