The future of iGaming Media Companies

Written by Siddharth Jain

Innovation is the bread and butter of the iGaming industry and being the next big thing in the entertainment industry, it is bound to get more technologically sound. Every day iGaming media companies are getting bigger, better, and faster to […]


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Top Affiliate Marketing Conferences & Events 2021/2022

Written by Barkha Gaur

The affiliate marketing industry requires presence at conferences and events if one wants to succeed. It is simply the best way for publishers, affiliate managers, CEOs of their own networks, and solution providers to connect with partners and establish influence […]

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Guide to Making Promo Codes Work

Written by Barkha Gaur

Setting up a promo codes on your website and waiting for customers to use them isn’t enough to run a successful promo code campaign. Is it really enough to only generate a promo code and broadcast it on social media […]

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Finance Apps in APAC need An Effective Attribution Tracking Solution, Here’s Why.

Written by udit verma

With people being dependent on their phones for the smallest of the utilities, the demand for finance apps in the APAC region, in addition to OTT platforms and e-commerce websites, has been on a constant rise. Many people now do […]

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How top brands can leverage over others with the right partnerships in 2021?

Written by udit verma

The pandemic impelled the business reality to a standstill, severely affecting both human life and the economy. It posed supply disruptions, triggered labour shortages, and put a halt on the regular production economy. This has led to permanent changes that […]

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Impression Tracking made easy with Trackier

Written by Siddharth Jain

What is an Impression when running a marketing campaign? When someone sees an advertisement, then it is counted as an impression. Normally an impression occurs when any time a user opens an app or website and an advertisement is visible. […]

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Learn to split your landing page traffic via A/B testing

Written by Siddharth Jain

What is A/B testing in Marketing? Split testing or A/B testing, is the process of trying 1 or more different factors to see which one delivers better results. A/B testing is common in many professional industries and also plays an […]

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How to utilize waste traffic with the fallback setting?

Written by Siddharth Jain

While running affiliate marketing campaigns, Affiliate Networks have an option to utilise waste traffic on their Trackier Panel. You can use the Fallback URL settings via which if the conditions are not met, you can redirect the traffic on a […]

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Learn how to manage your advertiser creatives using Trackier

Written by Siddharth Jain

In Trackier panel the Campaign Creatives option allows you to host and upload all creative related to a campaign such as advertiser creatives at one place as these creatives are used by publishers to drive conversions to campaigns. With Trackier […]

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Learn how to target your affiliate marketing campaign to a preferred audience

Written by Siddharth Jain

It is no secret that some Affiliate Marketing Campaigns perform completely differently in different demographics or Geos. This is primarily due to the different nature of different audiences divided on the basis of various factors. Due to this nature of […]

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