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OTT Advertising: Best Practices To Follow in OTT Advertising

Written by Bharath S.

It is critical for marketers to think that their OTT advertising efforts are reaching their audience and are creative and innovative at the same time.  Media savvy marketers can now take advantage of OTT’s ability to deliver one-on-one engagement and […]


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Best Five Ways To Onboard New Advertisers

Written by Nikhil Kumar

Onboarding advertisers have forever been the principal step in laying out a drawn-out relationship with new sponsors. You’re chipping away at acquiring their trust, business, and even possibly restrictiveness eventually down the road. So put in your absolute best effort […]

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Crypto Exchange Apps: How to Market Your Crypto Exchange App

Written by Bharath S.

 Cryptocurrency has gained tremendous popularity in the last decade and right now, it is revolutionizing the entire Fintech World by introducing Crypto Exchange Apps. The total global market capitalization of all cryptocurrencies as of May 2022 totals $1.28 trillion, which […]

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A Technology Driven Support Model Focusing On Partnership Program Development

Written by Nikhil Kumar

Client success is our top priority here at Trackier, so we pay close attention to the partnership tactics and strategies that drive growth for our guests and across the channel as a whole. We also see what’s needed for agencies, […]

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Top 7 Tips To Boost ROI Of eCommerce Businesses

Written by Nikhil Kumar

The Return on Investment of your eCommerce business is the spirit of the digital platform. It is the level of net profit calculated over the investments done in web development for your business. Enhancing the ROI has been a major […]

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What You Should Be Looking For In Mobile Measurement Partner?

Written by Nikhil Kumar

Mobile Measurement Partner (MMP) is a term utilized for software solutions that are meticulously designed to work with and optimize mobile marketing campaigns and communicate accordingly.  MMPs are primarily mobile-centric software, that excels in core abilities like real-time communication and […]

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Shopify Integration: Attribute better with Shopify and Trackier

Written by Bharath S.

Integration with multiple business systems is becoming popular among brands and various organizations who wish to attribute every process that they do. It not only helps them integrate data but also helps them analyze data, set business processes, and make […]

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B2B eCommerce Essentials: Learn everything about B2B eCommerce

Written by Bharath S.

Post pandemic era has begun and we are witnessing a huge change in the eCommerce marketing scenario across the globe. B2B eCommerce has become one of the major sales channels in the digital eCommerce space. With the emergence of B2B, […]

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Everything You Need To Know About eCommerce Marketing

Written by Nikhil Kumar

It might be challenging to discern between the numerous forms of digital marketing that people employ nowadays because almost all marketing activities now take place online. Consider ecommerce marketing as an illustration. What is it, and how does it differ […]

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How To Decide On The Affiliate Commission Rate?

Written by Nikhil Kumar

According to a study conducted, affiliate marketing is used by roughly 81% of firms. Its popularity is a result of its efficiency as well as the ability to assess the campaign’s success and charge for concrete outcomes. Calculating the commission […]

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