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Top 7 Affiliate Marketing Trends That Will Boost Your Business Revenue
COVID-19 has been a trigger for worldwide economic change. It has been two years of businesses fighting hard for their survival. Now, when 2022 is here, marketing plans have adjusted due to the pandemic’s uncertainty; affiliate marketing is no exception. […]
Read MoreShould apps be using Incentivized Advertising as a Mobile Marketing Strategy?
A quick look into gaming apps will show you SDK from networks offering incentivized ads as a monetization method. Incentivized ads or as they are more commonly known, rewarded ads use a value exchange disposition where the end-user gets something […]
Read MoreWhat is Google Advertising ID?
The GAID, or Google Advertising ID, has a long history. Advertisers want to be able to link ad views to specific activities. Cookies provided that role in desktop web browsers before smartphones became the major mode of internet access. Advertisers […]
Read MoreFinance Apps in APAC need An Effective Attribution Tracking Solution, Here’s Why.
With people being dependent on their phones for the smallest of the utilities, the demand for finance apps in the APAC region, in addition to OTT platforms and e-commerce websites, has been on a constant rise. Many people now do […]
Read MoreIDFA dead or not? What are the changes in IOS 14.5?
With the spiking rise in privacy concerns and bombarding advertising promotions based on data accumulation, customers are becoming alarmed about their information’s safety. Apple is one company that took the initiative and altered its privacy policy with proactive indicators. The […]
Read MoreThe Qualities of a great CPI Network
If you don’t know what a CPI network is, then let me help you. CPI is the acronym for Cost Per Install. What this does is to help you and your company with better ROI. You see, both the online world […]
Read More6 Different Media Buying Models
CPM stands for cost per thousand Impressions (the M is the Roman numeral abbreviation for 1,000). CPM is one of the most common ways of buying digital media. You essentially pay for every time your ad loads on a page […]
Read MoreWhat Is Smartlink & How To Use It?
Smartlink is a powerful upgrade to your regular, everyday link. SmartLink is a link containing various offers in it. “SmartLink” is a URL through which you can redirect traffic to the correct offer based on targeting on Geo, device, etc. […]
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