Partner Marketing: Importance of Goal Setting

Written by Surbhi Gupta

As per Hinge’s 2021 High Growth Study, partner marketing is the 7th most influential marketing method for professional services organisations, ranking ahead of more regularly used marketing tactics like event sponsorships, blogging, and even email marketing campaigns. Furthermore, when we […]


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How top brands can leverage over others with the right partnerships in 2021?

Written by udit verma

The pandemic impelled the business reality to a standstill, severely affecting both human life and the economy. It posed supply disruptions, triggered labour shortages, and put a halt on the regular production economy. This has led to permanent changes that […]

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How to test your publisher postback & why is it important?

Written by Siddharth Jain

After the addition of the Publisher Postback, it is advised that you run a Publisher Postback Test before taking your Performance Marketing campaign live. If you are facing any issues while adding the Publisher Postback, then please check out this […]

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What Is Partner Marketing?

Written by Siddharth Jain

Partner Marketing can be simply defined as a method of marketing where two brands collaborate with each other & one brand drives traffic for the other brand in return for some kind of compensation. The partner marketing model is primarily […]

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Trackier solved the tracking challenges faced by Games 24*7

Written by Mukul Kaushik

Trackier’s journey to improve the product and making its usability flexible to a large pool of use cases is the challenge and vision our team thrives by. In this quest, we took up the challenge to solve the tracking challenges […]

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How Trackier solved scalibity problem for Oximobimedia

Written by Mukul Kaushik

  The challenge For a network that yields high numbers and functions on a high-value scale, it’s imperative to choose a platform that can handle the volume. Oximobimedia has been facing the volume challenge with a lot of platforms that […]

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Practices that can bring 3x revenue for B2B

Written by Mukul Kaushik

GIF- Go OmnIf you don’t know what B2B is, it is another way of saying Business-To-Business wherein companies would sell their products to another company and allow them to resell to the end customers. In today’s time, digital marketing plays […]

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