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Online advertising has been growing and enhancing every day. The acronym CTR stands for Click-Through Rate (CTR) which is one of the most important metrics of online marketing. CTR is the measure of the number of clicks an ad receives […]
In today’s world, businesses constantly look for ways to keep their customers engaged and loyal. One powerful tool for achieving this is to understand and optimize the Lifetime Value (LTV) of each customer. By determining the potential value of a […]
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