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How to integrate with your advertiser via image/iframe pixel?

Written by Siddharth Jain

To track your performance with a particular advertiser you need to share your img/iframe pixel if you want to use pixel tracking as the primary method to tracking. The tracking pixel can simply be placed on the advertisers thank you […]


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What All Parameters Can Be Tracked In Advertiser Postback?

Written by Siddharth Jain

Often while running our performance marketing campaigns, we tend to ignore or not know about the key performance metrics & various parameters that can be tracked & traced. It is very important to track the right parameters of your affiliate […]

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What Is Partner Marketing?

Written by Siddharth Jain

Partner Marketing can be simply defined as a method of marketing where two brands collaborate with each other & one brand drives traffic for the other brand in return for some kind of compensation. The partner marketing model is primarily […]

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Choose The Best Performance Marketing Tool

Written by Mukul Kaushik

Performance marketing or affiliate marketing softwares have become a major game changer in the industry in the past few years. As the time elapses, the advertisers, ad network agencies, and publisherscame across the same problem – when to start an […]

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