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The Unlikely Ally: Benefits of Reddit Ads for Mobile Marketers

Written by Mridula Bhatt

With billions of smartphone users worldwide, reaching your target audience on their mobile devices is not just advantageous but essential for staying ahead in the competitive market. However, amidst the plethora of advertising platforms available, one often overlooked gem stands […]


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The Imperative of Competitive Analysis

Written by Mridula Bhatt

Every day, thousands of new apps emerge, seeking to carve their niche in users’ smartphones. Amidst this fierce competition, the need for strategic planning and insightful decision-making becomes paramount. Just as a seasoned explorer navigates through the dense foliage, developers […]

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Tailored Triumphs: Custom Product Pages for App Store Success

Written by Mridula Bhatt

In today’s mobile-first economy, where app stores are flooded with countless options, standing out is crucial for success. One often overlooked but immensely powerful tool for app developers is creating custom product pages. These pages serve as the storefront for […]

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The Casual Way to Stay Connected: Email Marketing for Mobile Apps

Written by Mridula Bhatt

Where apps compete for attention, mastering the art of promotion is indispensable. Amidst the myriad of marketing channels available, email stands out as a timeless and powerful tool for reaching both existing and new users. With its unparalleled ability to […]

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8 Easy Ways To Increase Mobile App Downloads

Written by Nikhil Kumar

You have created your own app, which is fully functional and simple to use. You think there is a market for it. Although your first significant obstacle has been overcome, success won’t arrive right away. The battle will be won […]

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How Super-Apps are Transforming Mobile Marketing?

Written by Barkha Gaur

What are Super Apps? In simple terms, super applications are a marketplace of in-house and third-party services and solutions grouped under one umbrella. WeChat, Alibaba, and Alipay are the most well-known examples of such apps, which were all designed with […]

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