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What is Click Redirection? Ever clicked on an online ad or link with the intention of visiting a specific website, but instead you were redirected to another website? This is called click redirection. It is a type of ad fraud […]

Brand Safety is protecting the reputation of a brand by ensuring its advertisements are not Placed anywhere on any unsecured websites, that may harm the authenticity of the brand. These unwanted things may include websites, articles, posts, videos, or apps. […]

What are Ad Units? Ad units are coded containers that developers use to display various types of ads within an app or website. There are multiple types of ad formats, placements, and types that can be utilized within each individual […]