Blogs

About SVG SVG Media, a Dentsu Aegis Network company is the Largest Digital Marketing Platform with over 150 Million Unique Visitors. SVG Media started its India operations in 2006 and is the launchpad for successful digital advertising technology media businesses Through its entities, SVG Media represents more than 70% of

Trackier’s journey to improve the product and making its usability flexible to a large pool of use cases is the challenge and vision our team thrives by. In this quest, we took up the challenge to solve the tracking challenges faced by games 24*7, obviously the classic features provided by

 We are all extremely proud of what we have achieved at Trackier until 2019, and our latest honour gives us even more reason to celebrate. Trackier has won the prestigious 2019 Expert’s Choice Award, 2019 Great User Experience Award, 2019 Supreme Software Award from FinanceOnline, a very popular B2B software review platform.

While traditional marketing practices such as advertising on TV, print, radio, and promotional banners on websites and social media are still very much in play, performance marketing is fast becoming a common online business marketing strategy for many businesses, including brick-and-mortar establishments, online retailers, and e-commerce enterprises. Performance marketing is proving

  The challenge For a network that yields high numbers and functions on a high-value scale, it’s imperative to choose a platform that can handle the volume. Oximobimedia has been facing the volume challenge with a lot of platforms that promised desirable pricing models but no reliability as far as

  About Logan media Logan Media is a major Latin American mobile marketing company who was on the brim of aggressively scaling. In the pursuit of the same, they were looking for an appropriate platform that can boost and automate their operations so that they can focus on expanding. They

1. Track and Analyse Channels While working with multiple ad networks, campaign managers analyze which traffic sources are bringing positive ROI. By implementing pixels or attribution SDK by appsflyer.com tune.com or appattribution.io, much of the reporting can be automated for more app optimisation. By passing back important user behaviour information

Conversion tracking starts when you start creating a conversion action in your Trackier Account. A conversion action is a specific customer activity that is valuable to your business. There are three ways to set up conversion tracking. Web beacons (or tracking pixels) are a common method. Tracking pixel 1 x 1-pixel transparent graphic image