B2B Marketing

B2B Marketing: Strategies, Trends, and How to Build a Perfect Plan?

B2B marketing is all about promoting products or services. Also, instead of reaching out to individuals, B2B marketing is the process of targeting the B2B buyers, which includes CXOs, managers, etc. The global market for B2B is expected to reach $28 trillion in 2025, and if we talk about the B2B e-commerce market specifically, it is expected to reach $36.16 trillion by 2026. Also, the top 3 pain points of the B2B buyers are a lack of customization, localization, and

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Blogs

8 Top Must-Read Books For Affiliate Marketing Managers

8 Top Must-Read Books For Affiliate Marketing Managers

Digital marketing, including affiliate marketing, is always changing; it’s not what it was five years ago. But how can you remain competitive in such hostile conditions? Be knowledgeable. Even if we get a ton of information daily from social media and the news, reading a good book is still the

How to Choose The Best Android Attribution SDK_

How to Choose The Best Android Attribution SDK?

If you are amongst these people( affiliates, advertisers, or an ad agency) who are ready to track their activities on the app via technology like Appattibution.io or a person who is just keen to know about Android Attribution SDK for the future.  Then you are at the right place to

Choose The Best Performance Marketing Tool

Choose The Best Performance Marketing Tool

Performance marketing or affiliate marketing softwares have become a major game changer in the industry in the past few years. As the time elapses, the advertisers, ad network agencies, and publisherscame across the same problem – when to start an affiliate program & how to promote a product efficiently with

Top 6 reasons why you should use Trackier

Top 6 reasons why you should use Trackier

Trackier has emerged as a leading player by offering a wide range of attractive features in its niche to serve hundreds of ad networks till now through its high-end software. What makes the Trackier Performance Marketing software unique are our easy-to-understand yet powerful features providing the user with feasible solutions

5 Ad Networks For Small Publishers To Join

5 Ad Networks For Small Publishers To Join

Earning money through affiliate marketing is not that much difficult! You can earn money by signing up as a publisher in any ad networks and get paid through any payment options varying from Paypal, Cheques, or Electronic Funds Transfer (EFT). But before that we typically recommend you to improve your

5 Benefits of Working on Cost per Acquisition

Top 5 Benefits of Working on Cost per Acquisition

Cost per acquisition (CPA) is also short of cost per action both of these is interchangeably used. The main purpose of CPA is to measure the advertiser’s per conversion cost from beginning to end. And so for the time being a searcher is looking for results and found an interesting

How to get 100_ reliable affiliate tracking_GDPR and Trackier

How to get 100% reliable affiliate tracking?

Leads are extremely important in any online business that has an affiliate program. They want to track that is reliably accurate, real-time, and automatic for the marketing affiliate software to get access to the affiliate campaigns and ads that they are working on. In industries like B2B applications, the need

Get a Deeper & More Insightful Look on the Report

Get a Deeper & More Insightful Look on the Report

The passing of values between your own internal system, the Trackier and Attribution Analytics platforms, and your publishing partners’ internal systems require discerning your “parameter variables” from your “macros” and how to use these two pieces of information appropriately. Both of these terms have various meanings throughout the tech world