Conversion API

Conversion API Tracking: What is it & How it works?

You probably heard about conversion api if you run ads on Meta, or if tracking started feeling shaky after cookie changes.  Well, conversion api is the server-side way to send conversion events directly from your servers or CRM to Meta.  It helps recover events lost to ad blockers, browser restrictions, and app privacy rules, so your campaigns report more reliably and optimize better.  In this blog, we will walk you through what conversion api is, how it works, how to

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Blogs

Beating the Fraudsters- Trackier Anti Fraud Tool

Beating the Fraudsters- Trackier Anti Fraud Tool

Online advertising is a multi-billion dollar market. Global digital advertising spending is forecast to reach $ 225 billion, or 44% of total advertising spend. The size of this market is encouraging criminals and hackers to create technologies and techniques to steal money from advertisers. According to Ad Age, every $1

Everything You Should Know About Mobile Affiliate Marketing In 10 Minutes

 Over the last few years, the number of smartphone users has increased rapidly from 2.5 billion users in 2016 to expected 3.8B users in 2021. The crazy rise of mobile users definitely opens chances in the field of affiliate marketing! Not only the UI & UX of websites and apps have to be adapted

6 Benefits of Affiliate Marketing for Your Business

6 Benefits of Affiliate Marketing for Your Business

 Affiliate marketing is a means of marketing that can help you make your new business grow without having to spend hours and hours on advertising. If you are just starting out with your new online business, becoming more familiar with the term “affiliate marketing” is a great place to start

ProfiliAd Media has seen an exponential increase in ROI after using Trackier

ProfiliAd Media has seen an exponential increase in ROI after using Trackier

ProfiliAd Media is a 360-degree digital marketing & advertising company, with a presence in Gurgaon India. The company offers various options to marketers to manage their marketing requirement for Performance – User Acquisition, Branding & User Engagement specialists focusing exclusively on mobile media and advertising solutions, ProfiliAd brings Agencies or

Why Adcounty Media chose Trackier over other Tracking Platforms

Why Adcounty Media chose Trackier over other Tracking Platforms?

About Adcounty AdCounty Media is a user acquisition network and premium mobile agency based out of India. Adcounty works with multiple brands and websites across various verticals on a performance basis to help them acquire a premium user base and achieve their marketing objectives. We run performance campaigns for both

Why SVG Media chose Trackier over other Tracking Platforms

Why SVG Media chose Trackier over other Tracking Platforms?

About SVG SVG Media, a Dentsu Aegis Network company is the Largest Digital Marketing Platform with over 150 Million Unique Visitors. SVG Media started its India operations in 2006 and is the launchpad for successful digital advertising technology media businesses Through its entities, SVG Media represents more than 70% of

Trackier solved the tracking challenges faced by Games 24

Trackier solved the tracking challenges faced by Games 24*7

Trackier’s journey to improve the product and making its usability flexible to a large pool of use cases is the challenge and vision our team thrives by. In this quest, we took up the challenge to solve the tracking challenges faced by games 24*7, obviously the classic features provided by

Trackier wins 2019 Expert’s Choice Award and Top ranking from FinancesOnline!

 We are all extremely proud of what we have achieved at Trackier until 2019, and our latest honour gives us even more reason to celebrate. Trackier has won the prestigious 2019 Expert’s Choice Award, 2019 Great User Experience Award, 2019 Supreme Software Award from FinanceOnline, a very popular B2B software review platform.