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The Imperative of Competitive Analysis
Every day, thousands of new apps emerge, seeking to carve their niche in users’ smartphones. Amidst this fierce competition, the need for strategic planning and insightful decision-making becomes paramount. Just as a seasoned explorer navigates through the dense foliage, developers […]
Read MoreCTV Incrementality: The Smarter Way to Mobile Growth
With its ability to seamlessly blend the power of television with the interactivity of the internet, CTV advertising offers a plethora of perks that traditional mediums can only dream of. However, amidst this digital revolution, one concept stands out for […]
Read MoreTailored Triumphs: Custom Product Pages for App Store Success
In today’s mobile-first economy, where app stores are flooded with countless options, standing out is crucial for success. One often overlooked but immensely powerful tool for app developers is creating custom product pages. These pages serve as the storefront for […]
Read MoreAdjusting to New Realities in Adland: Third Party Cookies Deprecation to Artificial Intelligence
2024 is all about moving on – from third party cookies, invasive marketing practices, and one-size-fit-all targeting. There’s a lot going on this year, although it hasn’t been more than two months since it began. Especially on the advertising front, […]
Read MoreBeyond The Cookies: Finding Flavor in Location-Based Advertising
According to the latest data by PrimeAudience, marketers in 2024 are better prepared for the impending third party cookie cull than they were last year. In fact, 88% of US marketers are confident about their strategy without the 3PC, focussing […]
Read MoreEnhancing Social Media Influencer Programs With Dynamic Commissions
In the ever-evolving landscape of digital marketing, social media influencers have emerged as powerful drivers of revenue, especially through affiliate marketing. Platforms like TikTok and Instagram have become lucrative spaces for influencers to not only showcase products but also generate […]
Read MoreUnlocking Exceptional Performance Marketing Success with Trackier CSM
Ever faced the frustration of delayed responses or lackluster support from your tech provider in the dynamic landscape of performance marketing? At Trackier , we empathize with these common challenges and are committed to revolutionizing your experience with our customer-centric […]
Read MoreRedefining User Engagement: Comprehensive Guide to Dynamic Ads
Dynamic ads, characterized by their ability to adapt and personalize content based on user behavior and preferences, have redefined how businesses engage with their target audience. In this comprehensive guide, we delve into the intricacies of dynamic ads, exploring their […]
Read MoreThe Casual Way to Stay Connected: Email Marketing for Mobile Apps
Where apps compete for attention, mastering the art of promotion is indispensable. Amidst the myriad of marketing channels available, email stands out as a timeless and powerful tool for reaching both existing and new users. With its unparalleled ability to […]
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