What is B2B eCommerce? Features, Types, Marketing Strategies and Examples
The situations where one organization conducts business with another is known as B2B or business-to-business dealings. However, if the said business transactions occur within online goods and services, this type of business dealing falls under the broad categorization of B2B ecommerce. You may wonder, how often such business is conducted in the first place. According […]
What Makes One Affiliate Software Better Than The Next One in 2026? (+ A Buyers’ Checklist)
An effective, good quality affiliate software is akin to using a road roller to lay down a road, or a food processor to chop, shred or slice vegetables — it is required to get the job done most optimally. Of course, an affiliate program can be built and run without an affiliate tracking software. But […]
How to Use QR Code Marketing Effectively to Engage Users and Drive Interactions?
QR codes are enablers of the connection between the physical and the digital worlds, giving users, brands and tech-savvy people the opportunity to keep taking offline customer acquisition journeys online, as per their needs. This solution is both low-tech and high-flexiblity, making it ideal for marketing teams that are low-to-no budget, as well as those […]
The Ultimate Affiliate Marketing Guidelines Checklist for Ethical and Legal Promotions
$15.2 million. That was the cost of false advertising for Teami LLC, imposed by the US FTC in its judgement over deceptive health claims and inadequate influencer disclosures. Most of it was waived off considering the financial condition of the defendants. The company hit with this penalty committed two cardinal sins: its influencers were found […]
How to Start Your Affiliate Network? Step-by-step Guide + a Decision-making Checklist
One of the most important problems that arises when you start an in-house affiliate program is the inability to onboard effective partners, or to keep them around through nurturing the affiliate relationship. That’s where many may be tempted to consider starting their own affiliate networks. Financially, it makes complete sense. Businesses are always looking for […]
The Best Affiliate Marketing Books for Beginners, Managers and Business Owners
Move over, referral links and CPA structures. Affiliate marketing in 2026 goes much further than these basic themes. You can learn a lot about this industry through the internet and AI-enabled search engines. So, why seek out affiliate marketing books? Well, books remain one of the most effective ways to build foundational knowledge despite the […]