Why SVG Media chose Trackier over other Tracking Platforms?
About SVG SVG Media, a Dentsu Aegis Network company is the Largest Digital Marketing Platform with over 150 Million Unique Visitors. SVG Media started its India operations in 2006 and is the launchpad for successful digital advertising technology media businesses Through its entities, SVG Media represents more than 70% of India’s Internet base. Challenges With […]
Trackier wins 2019 Expert’s Choice Award and Top ranking from FinancesOnline!
We are all extremely proud of what we have achieved at Trackier until 2019, and our latest honour gives us even more reason to celebrate. Trackier has won the prestigious 2019 Expert’s Choice Award, 2019 Great User Experience Award, 2019 Supreme Software Award from FinanceOnline, a very popular B2B software review platform. This recognition is awarded annually […]
5 Ways how Trackier Performance Marketing Software Can Change Your Online Business
While traditional marketing practices such as advertising on TV, print, radio, and promotional banners on websites and social media are still very much in play, performance marketing is fast becoming a common online business marketing strategy for many businesses, including brick-and-mortar establishments, online retailers, and e-commerce enterprises. Performance marketing is proving to be effective that major […]
How Trackier helped Logan Media to Scale Up
About Logan media Logan Media is a major Latin American mobile marketing company who was on the brim of aggressively scaling. In the pursuit of the same, they were looking for an appropriate platform that can boost and automate their operations so that they can focus on expanding. They were looking for a unique […]
How to Optimize CPI Offers for Positive ROI
1. Track and Analyse Channels While working with multiple ad networks, campaign managers analyze which traffic sources are bringing positive ROI. By implementing pixels or attribution SDK by appsflyer.com tune.com or appattribution.io, much of the reporting can be automated for more app optimisation. By passing back important user behaviour information through SDK, your user acquisition […]
Use of Postback, iFrame Pixel & Image Pixel
Conversion tracking starts when you start creating a conversion action in your Trackier Account. A conversion action is a specific customer activity that is valuable to your business. There are three ways to set up conversion tracking. Web beacons (or tracking pixels) are a common method. Tracking pixel 1 x 1-pixel transparent graphic image inserted on web pages or […]
Errors in Pixel and Debug Postback Logs
We are glad that we introduced Postback Logs and Pixel logs in our Last Newsletter and this results in the raised number of issues related to the Postback Logs and Pixel Logs. We are happy that this feature seems to be problem-solving for the Networks. In this Article, I will discuss some Error Message in the Pixel Logs […]
Solve domain spamming problem with Trackier
Trackier is a comprehensive performance tracking platform that comes with exclusively built in-house features like the advanced fraud detection system. The platform process more than 70 billion events a month. The platform boasts of its functional flexibility and robustness. Over the duration of the product’s maturity, we have tediously invested time and effort in understanding the industry […]
How to Generate more revenue from CPI marketing?
App marketing has been consistently synonymous with application installs. The number of downloads achieved to demonstrate the success of the application. However, according to a general trend the majority users tend to uninstall the application after getting it from the app store. In the long run, a niche set of the engaged audience actually drives […]
Is CPC Advertising still in the game of Affiliate Marketing?
If you are wondering what CPC advertising is, it is the acronym for Cost Per Click but is better known as Pay Per Click or PPC. What this does is to help Landing Page have traffic because for a Landing Page, the traffic is the number of visitors who would visit the Landing Page and this is important […]