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Desired outcome If you are an advertiser, the affiliate marketing software with the cost per acquisition is more beneficial because you are only paying whenever the desired outcome is achieved. So, when it comes to the desired outcome, this is purchased by an advertiser or there is a type of

Leads are extremely important in any online business that has an affiliate program. They want to track that is reliably accurate, real-time, and automatic for the marketing affiliate software to get access to the affiliate campaigns and ads that they are working on. In industries like B2B applications, the need

Now with the increase in the number of parameters and macros family, you can have extra knowledge about your reporting. We have Increased one more parameter as {p5} which can be appended in tracking URLs and sub5 can be used as an extra parameter to pass the macro. {conversion_ip} macro can be used to get the IP address

Just started at affiliate marketing and wondering which affiliate tracking method to go for? Marketers are often stuck between choosing pixel tracking or postback tracking when it comes to performance marketing.  These two major tracking methods are most commonly used among marketers, and because of their features, sometimes, it’s hard

Unfortunately, fraud is everywhere and what’s more alarming is that it can destroy your business slowly without you even knowing it. It’s one of the endless issues that you should never ignore. Several tools can help you combat fraud, but it’s important to know the different kinds of fraud marketers