what is B2B marketing

What is B2B Marketing? Types, Strategies, and 2025 Trends

B2B (business-to-business) marketing is about promoting products or services from one business to another and is more focused on value, trust, and building long-term relationships. Buying decisions in B2B are more complex and time-consuming. In fact, 77% of B2B marketers are using content marketing to nurture leads, and it is now clear that the best marketing strategy is essential to achieve success. To track your marketing efforts, you can use Trackier, which provides comprehensive tracking, detailed analytics, and fraud prevention.

Read More »

Blogs

Partnership Programs

Essential Components Of Successful Partnership Program

Making the choice to concentrate on beginning a partnership program can be overwhelming, sending even the most gamble unwilling business people into nervous perspiration. Organizations across all ventures, however, are tracking down the advantages of vital associations far offset the expense. Joining forces with an enormous association can loan your

Partnership Program

How To Make A Good Partnership Program The Best?

A decent partnership program is a mutual benefit for the two parties involved. While one party acquires prominence, client base, and approval, the other receives the rewards for their efforts in the form of profits for their business.  Before getting into such an alliance with another entity, the partnership should

BRAND GUIDELINES

Brand Guidelines For Successful Affiliate Marketing Model

A Strong Brand Can Be A Powerful Asset !! But, it’s not generally that simple to expand and safeguard brand value. Particularly in the frequently mind-boggling, profoundly reliant environment of member marketing that incorporates sponsors, organizations, associates, and sub-Affiliates. This is where experience counts. To date, Trackier has boarded many

B2B PARTNER PROGRAM

Creating A Modern Partnership Program That Works

Affiliate marketing is frequently pertained to as Partnership marketing because you’re partnering with others to help retail your products and/ or services. There are numerous affiliate or partnership programs available on the Internet today, so it’s important to make yours stand out and catch the attention of professional affiliate marketers. Once

A Guide on In-App Advertising for Publishers

In-App Advertising has become an impactful tool for user acquisition and a great way of monetization from apps for any publisher. With over 7 billion mobile users today, a mobile marketing strategy has become the need of the hour.  As of 2021, global spending on mobile advertising has crossed over

OTT Advertising: Best Practices To Follow in OTT Advertising

It is critical for marketers to think that their OTT advertising efforts are reaching their audience and are creative and innovative at the same time.  Media savvy marketers can now take advantage of OTT’s ability to deliver one-on-one engagement and video storytelling as both can be used as an awareness

Best Five Ways To Onboard New Advertisers

Onboarding advertisers have forever been the principal step in laying out a drawn-out relationship with new sponsors. You’re chipping away at acquiring their trust, business, and even possibly restrictiveness eventually down the road. So put in your absolute best effort to onboard advertisers: show what you’re able to do, limit

CRYPTO EXCHANGE APPS

Crypto Exchange Apps: How to Market Your Crypto Exchange App

 Cryptocurrency has gained tremendous popularity in the last decade and right now, it is revolutionizing the entire Fintech World by introducing Crypto Exchange Apps. The total global market capitalization of all cryptocurrencies as of May 2022 totals $1.28 trillion, which is equivalent to the world’s 9th largest economy by GDP.