Affiliate Networks Explained: Meaning, Working & Benefits
Every year, businesses spend plenty on marketing, but not all of that money yields results. Having trustworthy partners who can generate clients rather than just impressions or clicks is a challenge for many businesses. While people and publications who want to market products frequently have trouble finding reputable brands, receiving timely payment, or getting the […]
B2B Partner Marketing: Strategies, Benefits, and Real-World Examples
Think of your favorite salesperson who never takes a day off, works in every time zone, and has gained the trust of your ideal customers. This is the kind of value a comprehensive partner ecosystem can bring to your business. Research shows that by 2025, the revenue driven by partners will surpass revenue driven by […]
Affiliate Program Migration Made Simple: Transition to Trackier in 8 Weeks
Is your affiliate program stuck on a platform that offers inaccurate conversions, frustrating dashboards, and late payments? You are not alone. Affiliate marketing spending is projected to grow to $40 billion by 2030, increasing from around $17 billion today. That growth is driven by performance- but only if tracking is accurate and payment is consistent. […]
Partner Marketing For D2C Brands: Scale Traffic, Leads, and Sales with Trackier
D2C brands are burning budgets on ads. But the ones winning in 2025? They have figured out how to succeed with partner marketing, and we are here to show you how you can do it too. The numbers tell the whole story. In the US, D2C sales are projected to reach $239.75 billion by 2025, […]
July 2025 Product Updates: Enhanced Security, Access Controls, and New Integrations
Trackier’s July 2025 product updates include Long ID tracking, more control, Cuelinks integration & faster campaign organization for efficient workflows.
Affiliate Payments: Methods, Challenges, and Best Practices
Affiliate marketing has grown rapidly into a $17.6 billion industry that’s growing about 9% each year. Experts think it’ll hit $28 billion by 2027. Here’s what’s crazy: 82% of brands are now doing affiliate programs. That means when you buy stuff online, there’s probably someone getting paid a commission. These programs actually drive around 16% […]
ROAS: Meaning & Tips to Improve Advertising Performance
ROAS (Return on Ad Spend) can be defined as one of the top performance metrics that tells you how much revenue you earn for every dollar spent on your advertising. It is really important to track ROAS in performance marketing because it gives proper insights into how well ad campaigns are working and how effective […]
June 2025 Product Updates: Google Sheets Integration and Custom Campaign Fields Enhancements
Explore Trackier’s June 2025 product updates; automated Google Sheets integration for conversion uploads and new custom fields for more flexible campaign setup.
B2B Marketing: Strategies, Trends, and How to Build a Perfect Plan?
B2B marketing is all about promoting products or services. Also, instead of reaching out to individuals, B2B marketing is the process of targeting the B2B buyers, which includes CXOs, managers, etc. The global market for B2B is expected to reach $28 trillion in 2025, and if we talk about the B2B e-commerce market specifically, it […]
Affiliate Links Explained: Meaning, Types & How They Work
Performance is the backbone of affiliate marketing, and affiliate links provide the foundation for tracking that performance. These distinct URLs link conversions back to the correct source, whether you’re a creator earning from your content or a brand trying to grow through partnerships. But what are affiliate links, and how do affiliate links work? Affiliates […]