Partner Marketing for Beginners: 40 Essential Terms You Need to Know

Partner Marketing

Many brands use partner marketing as their core marketing strategy. This is because it is one of the best ways to achieve growth by partnering up with affiliates. However, for a beginner performance marketer, some key terms can be difficult to understand which can affect the performance of their campaigns. From affiliate programs to conversion […]

Conversion

Conversion

In marketing, conversion is referred to as the time when a customer accomplishes a desired action, such as making a purchase, subscribing, or downloading, with the help of which businesses can achieve specific goals. What is Conversion? A conversion happens when a user completes a desired action that aligns with a business’s goals. Examples of […]

URL Terminologies

URL Terminologies

URLs play a significant role in digital marketing because they help in tracking, analytics, and conversions. Knowing URL terminologies helps to optimize links hence improving the campaigns to produce better results. What is a URL? A URL (Uniform Resource Locator) is the specific address of a certain resource on the internet, for example, a webpage, […]

Performance Marketing Vs Brand Marketing: Which Strategy Drives Real Results?

Performance Marketing Vs Brand Marketing

GenZ or other individuals do not have the attention span today that was before. Businesses have to try different marketing strategies to be in the market. However, they do not understand the basic difference between performance marketing vs brand marketing. Both are important for business growth. ​​ Research shows that 81% of marketers focus on […]

Trackier Interviewed Siddharth Sehra, CEO, Performance Launchpad

Performance Launchpad stands at the forefront of digital marketing innovation, offering a comprehensive suite of services designed to propel brands to new heights. In this exclusive interview, we delve into the strategies, technologies, and creative approaches that have positioned Performance Launchpad as a leader in the industry. Questions: The Evolution of Digital Marketing: Over the […]

Torazzo: A Premier Affiliate Network Driving Success with Trackier

About Torazzo Torazzo is a leading affiliate network that runs successful campaigns and supports affiliates with fair commissions, on-time payments, and comprehensive marketing materials. With personalized support and strong partnerships, it has become a trusted name in the industry. Key Challenges Faced By Torazzo Despite their success, Torazzo faced significant challenges in optimizing their campaigns […]

OctaAds Media’s Success Story with Trackier: Achieving 213% ROAS & 82% Client Retention

About OctaAds Media OctaAds Media is a leading digital marketing agency that helps businesses grow with smart marketing strategies. They specialize in sales marketing, data analysis, SEM, PPC ads, content marketing, email marketing, web development, and conversion rate optimization (CRO).  With a strong reputation for delivering measurable results, they help brand to maximize their digital […]

iAvatarZ Digital’s Success Story with Trackier: Achieving a 3100% Profit Surge

About iAvatarZ Digital iAvatarZ Digital is a global affiliate marketing agency that provides a wide range of digital marketing services. These include SEO, PPC ads, display ads, mobile and email campaigns, newsletter ads, blog creation, social media advertising, and multimedia ads. With a strong client base, they aim to drive measurable results for businesses worldwide. […]

MMADS Technologies’ Success Story with Trackier: Achieving 227% ROAS Growth

About MMADS Technologies MMADS Technologies is a leading digital marketing agency that helps businesses grow online. With a strong track record of success, MMADS specializes in creating and executing customized digital marketing strategies. Their expertise includes sales marketing, business intelligence, social media marketing, search engine marketing (SEM), pay-per-click (PPC) advertising, content marketing, email marketing, web […]