Performance Marketing

How Small Businesses Can Compete with Bigger Brands Using Affiliate and Performance Marketing

There’s a persistent myth in digital marketing that budget determines reach, and reach determines results. It’s the assumption that bigger brands, with their multi-million dollar ad spends and in-house agencies, will always win. But the data tells a different story. Small businesses that adopt performance marketing driven digital strategies are not just surviving alongside large competitors. They’re carving out market share in ways that weren’t possible a decade ago. The rise of affiliate marketing, cost-per-action models, and accessible tracking infrastructure

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HOW TO OPTIMIZE CPI OFFERS FOR POSITIVE ROI

How to Optimize CPI Offers for Positive ROI

1. Track and Analyse Channels While working with multiple ad networks, campaign managers analyze which traffic sources are bringing positive ROI. By implementing pixels or attribution SDK by appsflyer.com tune.com or appattribution.io, much of the reporting can be automated for more app optimisation. By passing back important user behaviour information

Use of Postback, iFrame Pixel & Image Pixel

Use of Postback, iFrame Pixel & Image Pixel

Conversion tracking starts when you start creating a conversion action in your Trackier Account. A conversion action is a specific customer activity that is valuable to your business. There are three ways to set up conversion tracking. Web beacons (or tracking pixels) are a common method. Tracking pixel 1 x 1-pixel transparent graphic image

ERRORS IN PIXEL AND DEBUG POSTBACK LOGS

Errors in Pixel and Debug Postback Logs

We are glad that we introduced Postback Logs and Pixel logs in our Last Newsletter and this results in the raised number of issues related to the Postback Logs and Pixel Logs. We are happy that this feature seems to be problem-solving for the Networks.  In this Article, I will discuss some

How to prevent Domain Spamming

Solve domain spamming problem with Trackier

Trackier is a comprehensive performance tracking platform that comes with exclusively built in-house features like the advanced fraud detection system. The platform process more than 70 billion events a month. The platform boasts of its functional flexibility and robustness. Over the duration of the product’s maturity, we have tediously invested time and

HOW TO GENERATE MORE REVENUE FROM CPI MARKETING

How to Generate more revenue from CPI marketing?

App marketing has been consistently synonymous with application installs. The number of downloads achieved to demonstrate the success of the application. However, according to a general trend the majority users tend to uninstall the application after getting it from the app store. In the long run, a niche set of

IS CPC ADVERTISING STILL IN THE GAME OF AFFILIATE MARKETING

Is CPC Advertising still in the game of Affiliate Marketing?

If you are wondering what CPC advertising is, it is the acronym for Cost Per Click but is better known as Pay Per Click or PPC. What this does is to help Landing Page have traffic because for a Landing Page, the traffic is the number of visitors who would visit the Landing

THE QUALITIES OF A GREAT CPI NETWORK

The Qualities of a great CPI Network

If you don’t know what a CPI network is, then let me help you. CPI is the acronym for Cost Per Install. What this does is to help you and your company with better ROI. You see, both the online world and the physical world would need people for their product to be

CRYPTOCURRENCIES INFLUENCE ON AFFILIATE MARKETING

Cryptocurrencies Influence on Affiliate Marketing

 Cryptocurrencies, in a simpler way of explaining it, is a digital currency where it can help verify the transfer of your fund, and it is an inscription technique. Affiliate marketing is the method of earning money by promoting another person’s work. Now, you might be wondering how the former influences