6 Steps to Launching a Successful Partner Program
A partner program can help businesses reach new audiences, generate qualified leads, and create additional revenue streams without relying exclusively on direct sales and marketing. However, its success depends on more than finding businesses willing to collaborate. Without clear objectives, the right partner model, sustainable incentives, and reliable performance tracking, even promising partnerships can struggle […]
Direct Channel 2026: Examples, Advantages, and Disadvantages
For brands to build relationships with customers and generate sales, they need efficient ways of reaching clients. Direct channels give businesses the opportunity to sell their products and services directly to customers without going through an intermediary. According to the State of the Connected Customer report, 73% of customers expect organizations to know their specific […]
Trackier X Mobapplix: How Mobapplix Improved Campaign Performance with Centralized Tracking and Reporting
Mobapplix is a performance marketing company focused on helping advertisers drive measurable user acquisition through diversified traffic sources and campaign optimization. Working across multiple campaigns and publisher relationships, Mobapplix relies on effective campaign tracking, conversion monitoring, and performance analysis to evaluate results and optimize advertising activities. As its operations expanded, gaining better visibility into publisher […]
Future of Advertising: Trends Shaping the Next Era of Marketing
The advertising industry is moving on to another level. As predicted, in 2026, global spending on ads will account for $1.06 trillion, with 69% of this being spent on digital ads. In addition, by 2028, 75% of advertising spending will rely on algorithms, which proves the swiftness with which technology and AI are transforming this […]
Affiliate Marketing Examples: 10 Real-World Examples to Learn From
Affiliate marketing has come a long way from when it began as a simple method of referral to becoming a powerful marketing tool, and marketers can instantly tell if they see any affiliate marketing examples in their feed. The global market for affiliate marketing is expected to reach a whopping $20.07 billion by the year […]
Best Digital Advertising Platforms: Types, Examples, and How to Choose One
Digital advertising has become central to how brands reach, engage, and convert online audiences. According to research, global ad expenditure on digital advertising will reach almost $950 million by 2026, thereby accounting for about 70% of the entire advertising expenditure. With search, social, video, programmatic, retail, and partner channels offering different ways to reach customers, […]
Affiliate Marketing Management for SaaS: Tracking, Attribution, and Optimization
Even though SaaS affiliate programs may deliver scalable income, affiliate marketing management is not just about tracking clicks and conversions. It is expected that in 2026, 69% of leading B2B SaaS executives will plan to increase the amount they invest in partnerships; thus, proper affiliate management becomes more important than ever. The management of affiliates […]
Trackier × Diziwise Technology: How Diziwise Improved Campaign Performance with Better Tracking and Reporting
Diziwise Technology is an advertising company based in Gurugram, India, providing digital services across Performance Marketing, Programmatic, Affiliate Marketing, and Influencer Marketing, along with offline advertising. Working primarily with brands, Diziwise helps advertisers leverage multiple advertising channels to drive performance. As its advertising activities expanded, improving tracking and attribution, partner management, and visibility into campaign […]
September 2026 Product Update: Trackier MCP Integration
Marketing teams spend a lot of time navigating dashboards, analyzing reports, and looking for answers hidden across campaign and affiliate data. In the September 2026 product update, we have introduced Trackier’s MCP integration that makes the process simpler by connecting your Trackier account with MCP-compatible AI assistants such as Claude and ChatGPT. Once connected, you […]
Digital Marketing for Small Businesses: A Complete 2026 Growth Guide
By the year 2026, digital marketing is practically the main strategy for small businesses. According to industry estimates, global investments in digital advertising will amount to $781 billion this year, with digital channels making up almost 69 percent of the total advertising budget spent around the world. However, the main problem is not the acquisition […]