Marketing Automation: Making Marketing Easy Using Technology

Marketing Automation: Making Marketing Easy Using Technology

By automating the process of developing those leads into sales-ready leads, marketing automation helps in the identification of potential clients. It automates processes that move potential customers closer to the point where the sales team may approach them directly with the goal of closing a deal and establishing a long-term relationship. The data it collects […]

Smart Ways To Find Influencers In Your Niche

influencers in your niche

One of the known alternative strategies of unofficial brand promotion is influencer marketing.  However, finding influencers in your niche is a difficult task.  According to a recent survey, 54% of users use social media to research products, while 71% of users are more likely to purchase goods and services based on the recommendation of an […]

Trackier Q4 Product Updates

Trackier product update

This past quarter has been busy for Trackier. Not only have we developed a completely new platform for iGaming but brought several upgrades to our existing platforms. We are excited to share the significant updates we have made to our Performance Marketing Software. Take a look: Upgrades to already existing features 1. View-through attribution on […]

Everything you need to know about Deep Linking

Everything you need to know about Deep Linking

Deep linking is usually used by user acquisition teams to improve their conversion rates. However, more and more applications of deep links are being unearthed and are now being used by marketers. You can too use deep lining so users can easily navigate the mobile web and apps easily. Read our guide to learn how […]

Team Trackier at Israel Mobile Summit 2022

Team Trackier at Israel Mobile Summit 2022

2 years of virtual events felt like forever and we were so glad to be finally back in Israel for the in-person meetup of everyone from the mobile, games, and adtech space. The Israel Mobile Summit this year featured the who’s who of app marketers, publishers, developers, startups, and VCs. The speaking sessions were insightful […]

Brand to Brand Partnerships: Everything You Need To Know About B2B Partnership Programs

B2B partnership programs guide

The importance of a Brand to Brand partnerships has been realized by many brand owners in recent times. But this also begs the question “how to find the right partner for your business?“ Partnership marketing strategies and attribution have helped various brands to attain incredible success in their sales cycle.  In this E-Book, we will […]

Everything You Need To Know About In-Game Mobile Advertising

Mobile game advertising

What Is In-Game Mobile Advertising?  In-game mobile advertising is a monetization strategy that game inventors use to boost their game’s profit. Game developers earn money and get paid by showing mobile game advertisements to their users. A maturity of gamers is happy with the ad-based model of games today.  There are different types of mobile […]

Pick The Best Affiliate Software For Your Business

Pick The Best Affiliate Software For Your Business

One of the most economic ways to make passive income is affiliate marketing. It allows companies to announce their products through an affiliate in exchange for a commission. Compared to traditional marketing and when utilised with perfect affiliate software, it increases audience reach for lower cost and trouble.  With that said, creating a successful Affiliate […]

Essential Components Of Successful Partnership Program

Partnership Programs

Making the choice to concentrate on beginning a partnership program can be overwhelming, sending even the most gamble unwilling business people into nervous perspiration. Organizations across all ventures, however, are tracking down the advantages of vital associations far offset the expense. Joining forces with an enormous association can loan your organization some genuinely necessary validity. […]