Title: Pixels v/s Postbacks: Which Tracking Method is Better

Pixels v/s Postbacks

  Marketers are often stuck between choosing pixel tracking or postback tracking when it comes to performance marketing. These two major tracking methods are most commonly used among marketers, and because of its features, sometimes, it’s hard to determine which is better between the two. If you and your advertiser are still stuck between choosing […]

Top 5 Ways to Use Influencer Marketing for your Product

INFLUENCER MARKETING

 Before the rise of the internet, the term influencer marketing was limited to celebrities like movie/music stars. However, there are so many opportunities and room for innovations that also came with the internet. One of such avenues for growth is the increase of influencers marketers.  What is Influencer Marketing?  This is when a famous/popular individual […]

How to Become a Successful Affiliate Marketer?

How to Become a Successful Affiliate Marketer_

Affiliate marketing is an excellent way to make money even while you’re asleep. Not many people know of this simple way to earn a superb side income. At the onset, let me tell you that affiliate marketing is simple but not easy. Meaning, it requires a lot of extra effort on your part. However, the […]

Google Chrome to Change SameSite Cookie Behavior in its upcoming Release in February 2020

Google Chrome to Change SameSite Cookie Behavior in its upcoming Release in February 2020

Background on the Google Chrome announcement:In May 2019, Chrome announced the next updates to its browser’s privacy and identity features. They announced changes to impose a stricter requirement on cookies, in particular, indicators for better classification of cross-site behaviour and understanding of the end-user. We expect this to be the first of many security and […]

Digital Marketing Trends You Should Watch Out For in 2020

Digital Marketing Trends You Should Watch Out For in 2020

  This year is almost at the end. So, everyone is making plans for next year. For marketers, each year comes with new strategies on how to get the most of their marketing plans. They are anxiously waiting for the latest technology updates and already thinking about how to implement them in their business model. […]

Must attend Affiliate Marketing Events in 2020

Must attend Affiliate Marketing Events in 2020

We’ve prepared a calendar for top events we would surely recommend you to visit in 2020.We have almost wrapped up all the conferences and events of 2019. And now its time to have a look at the best affiliate marketing conferences, events and trade shows to attend in 2020. If you decide to attend any […]

Best content Strategy for Affiliate Marketing

Best content Strategy for Affiliate Marketing

To put it simply, affiliate marketing is a partnership developed between a brand, looking to increase sales and promote their products, and an affiliated person. Affiliates can be anyone from influencers, to bloggers or other businesses. In return for their services, brands offer financial incentives for every sale that happens as a result of the […]

Creative Management hasn’t been that much easy before

Creative Management hasn’t been that much easy before

 Campaign creatives in Trackier platform allow you to host and upload all creative related to a campaign at one place as these creatives are used by publishers to drive conversions to campaigns. Trackier provides infrastructure to host and serve these creatives for you and your publishers. You can upload as many creative you need. Trackier […]

Guide to Content Creation for Affiliate Marketing That Ranks and Converts

Guide to Content Creation for Affiliate Marketing That Ranks and Converts

It’s safe to say that content marketing is the best affiliate marketing method. You can reach numerous people every single day by simply blogging, building infographics, offering engaging videos, and take control of the conversation.  Building a subscriber list is indeed possible. You can market to these fellows in the long-term if you’re capable of preserving […]

Beating the Fraudsters- Trackier Anti Fraud Tool

Beating the Fraudsters- Trackier Anti Fraud Tool

Online advertising is a multi-billion dollar market. Global digital advertising spending is forecast to reach $ 225 billion, or 44% of total advertising spend. The size of this market is encouraging criminals and hackers to create technologies and techniques to steal money from advertisers. According to Ad Age, every $1 out of $3 spent on […]