About JioCoupons
JioCoupons, a product of Jio Platforms Limited, is a leading coupon marketing platform helping affiliate e-commerce businesses across India. Since its launch in 2019, the platform has helped brands to drive traffic, distribute and track coupons, reward customers, and optimize campaigns with real-time insights. With the backing of Jio, one of India’s largest conglomerates, JioCoupons aims to revolutionize how businesses approach coupon-based marketing.
Key Challenges Faced by JioCoupons
Before partnering with Trackier, JioCoupons was looking for a SaaS solution that could seamlessly integrate with its proprietary coupon management system. Their primary challenges included:
- Lack of real-time analytics for data-driven decision-making.
- Difficulty in accurately attributing revenue and campaign performance.
- There is a need for a user-friendly dashboard to manage partners and campaigns efficiently.
- Time-consuming manual processes like invoice generation and report creation.
- Slower results because tracking and performance data were scattered and unorganized.
Key Results with Trackier
Trackier’s Performance Marketing Software offers complete tools for tracking campaigns and analyzing data. This helped improve attribution, automate tasks, and boost revenue.
- 10X increase in gross conversions in Q1 2024.
- Over 20% improvement in conversion attribution.
- Achieved a 10% click-to-conversion rate (well above the industry average of 2.5%).
Download the Full Case Study
Discover how JioCoupons streamlined operations, scaled CPS/CPI campaigns, and helped over 150 brands using Trackier’s comprehensive platform. Download the full case study now!
