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Best Sportsbook Affiliate Programs for Affiliate Marketers

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Online sports betting is a booming industry, with a current capitalization of $225 billion USD annually. Despite being a limited market, sportsbooks have the ability to quickly increase your account if you are willing to put some effort into it. Sportsbook affiliate programs can help with this.

In recent years, affiliate marketing has produced tremendous gains for online businesses. As long as you create valuable, high-quality content, affiliate marketing in online sports betting may help you make a tonne of money and ultimately expand both your company and the services of the brand you are supporting.

For your consideration, we have selected some of the top Sportsbetting Affiliate Programs.

Top 10 SportsBook Affiliate Programs for Affiliate Marketers

1. 5k Betting System

In short, 5k Betting System is a suggestion service that advises you which games to bet on. Based on its suggestions, it assures its consumers a profit.

You may sign up and receive daily email access to their picks for a one-time price of £100.

Their sports betting affiliate program offers affiliate marketers a 50% commission on each sale or around $20 per transaction.
Website: 5k Betting System

2. The 1xbet Affiliate Program

With 400,000 users, 1xbet is well recognised for offering a great variety of sports, including cycling, Formula 1, basketball, volleyball, football, ice hockey, and handball. For the convenience of bettors, 1Xbet offers a variety of betting options, including run-of-play handicap, and live bets. 1Xbet is renowned for offering information in local tongues that are simple for your visitors to grasp.

Their weekly payments through their Sportsbook Affiliate Program come with a 25% reward for each referral.
Website: 1xbet

3. FanDuel 

A US-based bookmaker called FanDuel lets its customers wager on horse races in addition to conventional sporting events and fantasy sports. In 15 US states, it has a license.

Sports bettors may find a little bit of everything on FanDuel. One of the earliest sportsbooks to provide real money wagering opportunities on fantasy sports is this one.

Of all the sports betting affiliate programs, Fanduel has one of the largest payments for affiliates. One may pick between two options with their sports betting affiliate program.

Cost Per Action (CPA): An affiliate may make roughly $35 per referral if more than 100 individuals join up each month using the affiliate link.

Website: FanDuel

4. Betting Gods

Betting Gods offers its readers some free betting advice from professionals and tipsters that helps to take the uncertainity out of sports betting. There are already 120,000 members of Betting Gods who receive their daily betting advice for free.

Betting Gods’ affiliate program for sports betting rewards its partners $115.31 for each referred customer. There is an upsell procedure in place that will allow you to profit more from the numerous upsells.

Website: Betting Gods

5. Bet365

If you enjoy watching sports, you have undoubtedly heard or seen an advertisement for this one. Having been formed in the UK in 2000, Bet365 is a well-known online betting organization with a focus on online casinos and sports betting. It has 53 million customers worldwide.

One of the top sportsbook systems in the world, Bet365 brings in about £3 billion annually.

The Bet365 affiliate scheme for sports betting is pretty straightforward. Along with a commission on each action on the site and each wager made by the recommended consumer, affiliate marketers receive a 30% commission on every customer they bring in.

6. ZCode System

When it comes to online betting, ZCode System is renowned for applying predictive technology that is frequently employed in FOREX markets. The outcomes? For a whole year, your visitors will receive sports predictions based on a statistical analysis of the matches that will bring in the greatest money!

By marketing their offer, you may, on average, make a mind-blowing $632 each sale as an affiliate marketer.

Of course, that entirely depends on what your visitors do with their money on the platform, such as joining the VIP Club or purchasing a ZCode Almanac subscription.
Website: Zcode 

7. Paddy Power

Despite their lack of presence in the US, Paddy Power is huge on the other side of the Atlantic. Their target audience is from all over Europe, the UK, and Ireland, where they are traditionally based from. 

Paddy Power has a long list of sports including football, golf, NFL, and even fantasy sports leagues, on which punters can place a bet.

The other thing that Paddy Power is known for is its sports betting affiliate program. Depending on the sport your audience bets on, you can earn anywhere between £15 and £20 per referral.
Website: Paddy Power

8. Betfair

Betfair is yet another online betting exchange that functions similar to Paddy Power and is known to operate as one of the biggest betting exchanges in the world. 

They became one of the first betting exchanges to eliminate the bookmaker from the betting equation and enabled bettors and punters to bet against each other. Betfair offers its customers online casino, bingo, poker, and is a sportsbook. 

For affiliate markets, Betfair offers a 30% revenue share of the net winnings of your referrals. This applies to the entire lifetime of the customer spending and earning on the platform. This means recurring affiliate commissions. Great, right?

They also process payments every 30 days and have a 30-day cookie policy.
Website: Betfair

9. Profit Maximizer Sports Betting Affiliate Program

Profit Maximizer is a matched betting platform where sports punters use a system of free bets and incentives offered by the bookies to earn cash.

Serious punters don’t target to get a single big win, they go for multiple smaller wins consistently.

Profit Maximizer offers pre-screened bets, a step-by-step guide, and a few more features for its members. They also offer a £1 free trial for affiliates to attract new visitors.

Profit Maximizer’s Sportsbook affiliate program has one of the highest commission rates of 75%, which translates to a payout of $56 per referral.
Website: Profit Maximizer

10. 888 Sports

888 Sports is one of the top online sports betting platforms in the betting industry to promote responsible gambling and claims to offer pre-match and live matches with the best odds available out there. 

It is a complete sportsbook that has a website and a mobile app for a seamless betting experience in a safe environment for its users. There is a long list of sports to bet on such as football, cricket, ice hockey, motorsports, cycling, chess matches, etc.

Affiliate marketers love this sportsbook affiliate program for one good reason, i.e., personalized commission plans to ensure high commissions to their affiliates and provide a personal affiliate manager who assists fellows with creatives and marketing materials for your audience.
Website: 888 Sports


There are a variety of options out there for affiliates to make a nice and sizable income in the online sports betting niche. The only hurdle is that these options are limited by in-house promotions that most sportsbooks use.

Having multiple affiliate accounts can help you here and get you into most Sportsbook affiliate programs. We have written a blog on Sportsbooks Tips for Affiliates that can help you in this regard.

Also, if you are looking for tracking your advertising efforts and manage your affiliate campaigns, check out Trackier’s iGaming Platform directly from here.

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