Guide to Making Promo Codes Work

Written by Barkha Gaur

Setting up a promo codes on your website and waiting for customers to use them isn’t enough to run a successful promo code campaign. Is it really enough to only generate a promo code and broadcast it on social media […]


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5 Steps to Start a Successful Affiliate Program in 2022

Written by Siddharth Jain

An affiliate program may appear to be a conventional form of digital marketing in which your company seeks affiliates who will post links to your company on their webpage, blog, or social media platform. You then pay these affiliates a […]

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Partner Marketing: Importance of Goal Setting

Written by Surbhi Gupta

As per Hinge’s 2021 High Growth Study, partner marketing is the 7th most influential marketing method for professional services organisations, ranking ahead of more regularly used marketing tactics like event sponsorships, blogging, and even email marketing campaigns. Furthermore, when we […]

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Affiliate Marketing: How to find B2B Affiliates?

Written by Siddharth Jain

Finding affiliates entails a combination of basic questions and informing interested persons about your service. You may also persuade others to become affiliates by providing high-quality products, outstanding customer service, and a significant commission. You will have to put in […]

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How Super-Apps are Transforming Mobile Marketing

Written by Barkha Gaur

What are Super Apps? In simple terms, super applications are a marketplace of in-house and third-party services and solutions grouped under one umbrella. WeChat, Alibaba, and Alipay are the most well-known examples of such apps, which were all designed with […]

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Mobile Attribution: Its Crucial Role in Mobile Marketing

Written by Mukul Kaushik

What is Mobile App Attribution? An app install is linked to a marketing activity such as an ad or a marketing campaign using mobile attribution. Marketers want to identify when their ad campaigns are successful, so they employ mobile attribution […]

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Is AMP Still Relevant for Your Mobile Marketing Business?

Written by Himanshu Tiwari

What exactly is AMP? Google and Twitter collaborated on the Accelerated Mobile Pages (AMP) initiative, which was released in 2005. Its goal is to have mobile sites load as quickly as possible. It accomplishes this by removing anything that slows […]

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The 3 Major Analytics of Mobile Marketing in 2021

Written by Siddharth Jain

Before we dive into the major analytics in mobile marketing, let us first ask, what mobile marketing really is? In simple words, it is an online marketing strategy targeting a specific audience on smartphones, tablets and related devices. Here, digital […]

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How to Whitelabel/ Customise the Tracking Domain on Trackier?

Written by Himanshu Atwal

What is the purpose of the Whitelabel? Using Whitelabel, you can- Promote your brand Based on Domains, differentiate Traffic Sources Prevent Domain Spamming Why and When to Use a Custom Domain? You can use the Default Domain gotrackier.com links provided […]

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Strategies for App Store Optimization to boost your Installs

Written by Barkha Gaur

You will be surprised to hear that presently, there are about 2.6 million Android applications in the Google Play store and over 2 million apps in the Apple App Store, utilised by nearly 3 billion smartphone users, and these statistics […]

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Mobile attribution and marketing analytics guide for gaming companies

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