August 2024 Product Updates: AWS S3 Integration for Secure Data Storage

August 2024 product updates introduce AWS S3 integration, enabling secure, automated export of click and conversion data for scalable storage and analysis.
July 2024 Product Updates: Smarter Team Communication with Slack Integration and Flexible Invoice Workflows

Explore Trackier’s July 2024 product updates, including Slack integration for real-time alerts and custom invoice statuses for flexible payment workflows.
Amazon Integration with Trackier: Seamless Conversion Tracking Update

When platforms are able to share performance data of affiliates and e-commerce more easily through direct communication, it leads to far more effective management of those affiliate/e-commerce performance data. The Amazon integration within Trackier simplifies the process by which advertisers and performance marketers can track and validate conversions attributed to affiliate-based traffic from Amazon. This […]
June 2024 Product Updates: Temu Integration for Seamless E-Commerce Tracking

June 2024 Product Updates introduce Trackier’s native Temu integration, enabling seamless conversion tracking, accurate attribution, and centralized reporting.
Coupon Affiliate Marketing Programs: How Do They Help Brands And Advertisers?

Coupon affiliate marketing programs are blockbusting right now. This is because using coupons is a powerful affiliate marketing strategy for brands to attract new customers and to ensure the retention of current ones. It makes promoting products and services so much easier and more lucrative. The global digital coupon market was valued at USD 8.87 […]
May 2024 Product Updates: Strengthening Platform Security

Businesses that manage partner marketing, affiliate programs, and performance campaigns security has become a top priority for them. Brands need to have the ability to ensure that the individuals who are granted access to sensitive information have been granted this access appropriately as the organization grows and the number of people with access to the […]
6 Mobile Marketing Trends You Can’t Miss On In 2023

In 2022, mobile-first marketing was considered as a major element of all campaign strategies. More customers than ever turned to mobile applications, interactive social media feeds, and immersive technologies to get their online satisfaction as the number of smartphone users globally continued to increase tremendously. All thanks to the studied and the result driven MOBILE […]
Holiday Ecommerce: Prepare Your Online Store for Holidays

With projected global online e-commerce holiday retail sales set to reach a staggering $5.5 trillion in 2022, the world’s largest online shopping season of the year is about to take off. E-commerce holiday sales worldwide have grown quite dramatically compared with last year, when they reached $4.92 trillion. The competition level within the sector remains […]
Partnership Marketing: 5 Steps For a Successful SaaS Partnership Marketing Program

There is a sharing and marketing of SaaS products that are equal in importance to developing the service itself. Without a doubt, there are many ways in which to sell your business. There are multiple factors to consider, from outbound to inbound marketing, to paid to non-paid channels. Any aspiring SaaS startup has to create […]
Ad Unit: Meaning, Types & Formats in Digital Advertising 2026

An ad unit is a specific space within a website, app, or other digital platform where advertisements are displayed. In the global digital advertising ecosystem, display-based formats like banner and native ads still account for nearly 15% of total ad spend, while video ads account for around 14%, highlighting how ad units remain a foundational […]