Affiliate Marketing for Beginners: 5 Steps to Start With Zero Budget
If you’re reading this, chances are you’ve heard the term affiliate marketing thrown around in marketing meetings, podcasts, or LinkedIn posts, and you’re wondering if it’s really worth your time. Short answer? Yes. Affiliate marketing for beginners is becoming a serious revenue stream for brands and creators alike. At its core, affiliate marketing means promoting […]
Skylight Mediakart X Trackier: How Skylight Mediakart Achieved a 1650% Jump in Conversions (QoQ) with Trackier
Skylight Mediakart Solutions LLP is a Delhi based, data driven digital marketing company specializing in mobile first performance solutions. Since its founding in 2019, Skylight has built a strong reputation for precision targeting, scale, and measurable outcomes. With a 900M+ pan India database and direct partnerships with leading telecom operators like Jio, Airtel, and VI, […]
Top 10 Affiliate Niches That Will Make You Money in 2025
Picking the right affiliate niche can determine how successful you become in affiliate marketing. With the countless options available today, knowing where to focus your efforts is very important. The most profitable affiliate niches are the ones that balance audience interest, market demand, and potential earnings perfectly. Understanding which niches generate consistent revenue can save […]
WOM Marketing: 7 Strategies to Drive Word of Mouth and Grow Your Brand
Marketers spend heavily on ads, influencers, and campaigns, but customers still put the most trust in each other. That is the power of wom, or word of mouth marketing. It is one of the oldest forms of promotion, yet it continues to drive business growth across industries. Word of mouth marketing is not limited to […]
7 Key Differences Between Referral vs Affiliate Marketing Every Marketer Must Know
You’ve probably heard of referral vs affiliate marketing and wondered what separates them. Well, you are not alone. Many marketers get confused between “referral vs affiliate marketing” because on the surface they look similar: people promoting your product and earning rewards. If you run a brand or a business, picking the wrong approach can cost […]
12 Leading Referral Marketing Examples That Will Help You Cut Your CAC in Half
Marketers everywhere are asking one big question in 2025: how do we grow without overspending on ads? Real referral marketing examples give us the answer. A smartly designed referral program doesn’t just cut acquisition costs, it builds trust and loyalty at the same time. And when coupled with the right partner marketing software like Trackier, […]
Cost Per Engagement (CPE)
Why Cost Per Engagement Matters Today Every marketer is under pressure to prove ROI. Budgets are tighter, channels are fragmented, and attention is harder to capture. That’s why cost per engagement (CPE) has become a critical metric for startups, agencies, SaaS teams, and enterprise marketers alike. CPE tells you how much you spend for each […]
Affiliate Marketing Cost in 2025: Budget Breakdown, Payouts & Income Potential
Affiliate marketing cost is one of the most common questions marketers ask in 2025. With customer acquisition costs rising and consumers paying less attention to traditional ads, more brands are moving toward performance-based channels. Affiliate marketing stands out because you only pay when results are delivered. However, building an affiliate program involves more than just […]
What Is a Referral Program and Why It Matters for Growth in 2025
A referral program is one of the simplest yet most effective ways to grow in a market where customer acquisition costs keep climbing. Instead of spending heavily on ads, businesses can let satisfied customers do the talking. A well-designed referral program turns loyal users into brand advocates who bring in new customers through trust-driven recommendations. […]
Affiliate Marketing Programs
Some brands seem to scale faster than others without spending millions of dollars on ads. Why is that? A big reason is often well-managed affiliate marketing programs. Instead of relying only on in-house marketing, these businesses build a network of partners who promote their products and only earn when they deliver results. That makes it […]