How to Build an Audience Profile? A Comprehensive Guide for Marketers
In performance marketing, knowing your audience isn’t just an advantage; it is the foundation of your marketing success. Without understanding who you are speaking to, even the most well-crafted campaigns can miss the mark. Audience profiling makes that easy and allows for defining individuals who need your products or services. In this blog, you will […]
Partner Marketing for Beginners: 40 Essential Terms You Need to Know
Many brands use partner marketing as their core marketing strategy. This is because it is one of the best ways to achieve growth by partnering up with affiliates. However, for a beginner performance marketer, some key terms can be difficult to understand, which can affect the performance of their campaigns. From affiliate programs to conversion […]
Beyond The Cookies: Finding Flavor in Location-Based Advertising
According to the latest data by PrimeAudience, marketers in 2024 are better prepared for the impending third party cookie cull than they were last year. In fact, 88% of US marketers are confident about their strategy without the 3PC, focussing more on contextual targeting, location-based advertising, first party data, and more. If you’re among the […]
Cricket World Cup 2023: Using Heatmaps for Performance Marketing Campaigns
World Cup 2023, it’s time to glue your eyes to the screen- be it on the television or your performance marketing dashboard. While scoring bigs on the pitch is thrilling for players, scoring big in performance campaigns is no less than a dose of adrenaline rush for marketers. To accelerate performance marketers’ journey to success […]
Affiliate Marketing Made Easy with ChatGPT
With the rapid pace of the performance marketing space, the intersection of AI solutions such as ChatGPT and affiliate marketing tactics has presented novel means of revenue creation. Be you are an experienced affiliate or an emerging affiliate, ChatGPT can be your productivity enforcer, streamlining content, generating offers, writing high-performing ad copy, and even optimizing […]
Trackier Website Launch, Have You Seen Us Lately?
A lot of Hustle, Brainstorming, Research, and teamwork have been put into the launch of our new website Trackier, every aspect of the website is created keeping in mind the user. Our past experiences helped us in understanding where we could make things better for our viewers and how we can artistically design our website […]
9 Tips To Pick The Best Affiliate Platform For eCommerce Businesses
Testing, fine-tuning, and ensuring that your messaging motivates buyers to act accordingly while being ROI-positive are all part of eCommerce marketing, and a well established Affiliate Platform is what helps the best in doing so. Affiliate marketing is one of the more underutilized digital marketing channels available to you if you’re starting an e-commerce firm. […]
QR Codes Marketing: A Marketing Success Guide for 2022
The modern world is witnessing a rise in QR codes. Even though most people use them and can see them almost everywhere- from resumes and receipts to marketing materials people still do not understand how QR codes work or their uses for marketing strategies and businesses. In this guide, we will learn all about QR […]
Trackier Business Strategies Imparting growth
Think of a SaaS (Software as a Service) based tool that is dedicated to providing your online business with solutions that contribute to the growth of your business in every way possible. Trackier business strategies and various features dedicated to building a business are important to the growth of your business and to scale in […]
Benefits Of Couponing In Your Affiliate Marketing Strategy
As business owners, agencies, or individuals, we strive to be successful in our work. A successful affiliate marketing strategy sounds tempting as it grows the business rapidly. And who doesn’t want to grow their business while using techniques that bring them ease and growth? One of the features that can be used is “couponing”, and […]