How to set up a CAP based on various KPIs for your affiliate marketing campaign?
While running an Affiliate Marketing campaign, the campaign runners tend to apply a CAP on particular traffic let’s say a partner publisher to cope up with their budget constraints. Important To Note: When the CAP on Campaign or Publisher or Geo or Landing Page is reached then the Campaign or specifically that publisher, Geo Or […]
How to integrate your publisher pixels for Google & Facebook Ads Tracking?
Pixel tracking is one of the major tracking methods used by Performance Marketers while running their campaigns. This method is used while predominantly used while running Google Ads Campaigns & Facebook Ads Campaigns to record conversions for a particular campaign. While running the campaigns on these platforms, the integration with a performance-tracking solution is one […]
Affiliate Campaign Setup tips to help scale your business
Every Affiliate Marketeer tends to work with a lot of publishers while running an affiliate marketing campaign to reach out to varied users & tap into different geographies which they weren’t previously able to get through to. While working with publishers in the market, the partners tend to set different payout or commissions for different […]
How to test your publisher postback & why is it important?
After the addition of the Publisher Postback, it is advised that you run a Publisher Postback Test before taking your Performance Marketing campaign live. If you are facing any issues while adding the Publisher Postback, then please check out this article on “How to add your Publisher Postback?“. Step 1: Create a Tracking Link Initially, […]
Follow These Steps To Add Your Publisher Postback
The Postback is primarily used to share information such as app events, conversions, sales, registrations & lead captured with the publisher. This can be done either at the Global level or Campaign Level to pass the necessary information. Follow these steps to know how you can share the Postback with your Publisher: Step […]
How To Add A Publisher To Your Trackier Panel?
An affiliate marketing publisher is a business entity or an individual website owner that earns commissions for referring sales, leads, and traffic or app installs, etc to an advertiser by placing affiliate marketing advertisements such as links and banners on their websites. Publishers are the partners that generate the overall traffic for the campaign from […]
How to integrate with your advertiser via image/iframe pixel?
To track your performance with a particular advertiser you need to share your img/iframe pixel if you want to use pixel tracking as the primary method to tracking. The tracking pixel can simply be placed on the advertisers thank you page or landing page. As both the image pixel & the IFrame pixel are more […]
Learn How To Set Up Goals & Events In Your Affiliate Marketing campaign
While running any affiliate marketing campaign, it is important to realize what all will be the key performance indicators or performance metrics. These matrices will help you understand how the customer/ user is interacting with your product & accordingly analyze the performance of your campaign. As you are setting up the KPIs of your affiliate […]
How To Add An Advertiser On Your Trackier Panel?
It is mandatory for all the advertiser partners & affiliate marketers to add advertisers to their panel to create any campaign or before creating the API integration. No worries, we have got you covered. Adding an advertiser on your Trackier is quite an easy task. There are normally 4 ways in which partners can add […]
What All Parameters Can Be Tracked In Advertiser Postback?
Often while running our performance marketing campaigns, we tend to ignore or not know about the key performance metrics & various parameters that can be tracked & traced. It is very important to track the right parameters of your affiliate marketing campaign in order to analyze, & optimize the campaigns in a more effective way. […]