Trackier has integrated its tracking directly with Flipkart as a part of its May 2024 product updates, allowing advertisers and affiliate marketers to monitor Flipkart clicks, conversions, and revenue reports directly from the Trackier dashboard.
The integration is meant to make campaign management easier and more streamlined, so that affiliate tracking, reporting, and performance monitoring will all be in one platform. Users can now take an integrated approach to managing Flipkart affiliate campaigns and tracking relevant performance metrics from a single dashboard.
This integration provides real-time tracking of affiliate performance, ensuring accurate data and insights for optimizing campaign ROI. The feature also gives thorough analytics and reporting features, facilitating data-informed optimization choices in a quicker time frame.
What the Flipkart Integration Enables
With Flipkart integration, users can:
- Measure clicks and conversions from Flipkart affiliate campaigns.
- Monitor the affiliates bringing in r.
- Get campaign data and centralized reporting features.
- Make decisions about campaigns based on performance data.
- Minimize manual tracking activities and operating burden.
It is particularly beneficial for brands and affiliates who have different campaigns in the paid verticals of electronics, fashion, home, etc., and perform well on Flipkart.
Prerequisites Before Setup
The users are required to make sure that they have:
- A registered Flipkart Affiliate account
- Access to the Trackier dashboard
- A designed offer on Trackier
- Having access to the Flipkart API credentials, such as:
- API Key (Token)
- Tracking ID
How to Configure the Integration
To facilitate integration in Trackier:
- Navigate to Automation
- Select E-Commerce
- Click on Integration
- Choose Flipkart Integration
Then users must follow the following configuration steps:
- Set the integration toggle to “ON”
- Add the Flipkart API key
- Enter the Tracking ID
- Set the Click ID parameter appropriately
API Key and Tracking ID can be obtained from the Flipkart Affiliate dashboard under API Token.
Once configured, you can monitor and update the integration in the integration management part.
What Does This Mean for Trackier Users?
Under the May 2024 product updates, Trackier users can now manage and track Flipkart affiliate campaigns more efficiently from a single dashboard. With real-time conversion tracking, centralized reporting, and actionable insights, teams can optimize campaigns faster and improve overall ROI with reduced manual effort.
Pro Tips for Better Campaign Performance
To get the most out of Flipkart affiliate programs:
- Create category targeting campaigns for higher intent audiences.
- Boost promotions during Flipkart discounts or seasonal periods.
- Carve up traffic by device, location, and audience type.
- Keep a monitoring eye on conversion trends to optimize ROI.
With Flipkart integration, advertisers can optimize the way they track their affiliates better and have access to detailed insights on their campaign performance in a single place.
