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OctaAds Media’s Success Story with Trackier: Achieving 213% ROAS & 82% Client Retention

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About OctaAds Media

OctaAds Media is a leading digital marketing agency that helps businesses grow with smart marketing strategies. They specialize in sales marketing, data analysis, SEM, PPC ads, content marketing, email marketing, web development, and conversion rate optimization (CRO). 

With a strong reputation for delivering measurable results, they help brand to maximize their digital presence and revenue.

Key Challenges Faced by OctaAds Media

Before partnering with Trackier, OctaAds Media faced several challenges in their performance marketing:

Frequent Downtime

Unexpected system outages disrupted campaigns, causing missed opportunities and financial losses.

Inefficient Team Management

Poor role assignment and workflow management led to inefficiencies.

Ineffective Campaign Tracking

Poor attribution made it difficult to analyze performance and optimize ad spending.

Key Results with Trackier

Trackier’s advanced marketing platform provided customized solutions, leading to significant improvements:

  • 213% increase in ROAS, maximizing profitability.
  • 82% boost in client retention, strengthening long-term relationships.
  • 27% reduction in fraud, ensuring cleaner data and accurate tracking.
  • 5.23% rise in conversion rates, improving campaign performance.
  • 38% growth in overall profits, driving revenue success.

By using Trackier’s comprehensive features like retargeting tags and Web SDK for cookie-less tracking, OctaAds Media successfully transformed its performance marketing strategy.

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