Trackier has always been an advocate of such events that brings together dozens of headline makers and game changers of the industry under one roof. Last week, we had the honor to be a part of Israel Mobile Summit 2023, one of the most influential mobile marketing events in the country.
Key Highlights of Israel Mobile Summit 2023
The catch-all event was attended by the who’s who of the AdTech industry, ranging from publishers, and advertising agencies to SaaS companies from all across the world. We brushed shoulders with some of the market leaders including Playtika, AppMetrica, Clevertap, and many more.
At our booth no. B1, we had chance encounters as well as 1:1 sessions with many mobile marketers and owners who wanted to explore the endless possibilities in the mobile marketing world. Our team of product professionals walked them through our Attribution Tracking Solutions and gave them a peek through our platform.
The key highlight of the event was our Co-Founder and Chief Marketing Officer, Udit Verma’s speaker session on ‘How to Win the Cyber Game’, alongside some noted mobile marketing experts.
Through his session, Udit illuminated the unlit areas of the mobile marketing industry with his years-long experience operating in this industry. He touched base on topics including ad frauds in the iGaming industry, how these frauds get into the system, and what mobile game owners can do to combat them.
Overall, being at Israel Mobile Summit 2023 was a wholesome experience and Trackier luckily got an opportunity to bring more business back home through networking and the super-charged environment that the event created for everyone.
Putting the pen down (metaphorically) and wishing to see you all at Affiliate World Europe 2023 in Amsterdam! Tot Ziens!