Trackier Interviews: Bhavesh Talreja On The Pivotal Roles of AI and ML in Mobile Advertising

Bhavesh Talreja, a technophile with over a decade of experience in Information Technology and AdTech, is the founder, promoter, and CEO of Globale Media. In an exclusive interview, Bhavesh discussed the transformative landscape of the advertising industry, emphasizing the pivotal roles of AI and ML in mobile advertising. He highlighted how Globale Media has pioneered […]

Beyond the Booth: Building Lasting Connections at ad:tech 2024

adtech-2024

Ad:tech 2024 wrapped up last week on March 14 with over 500 exhibitors and 1000+ attendees gathered at the novel Yashobhoomi Convention Center in New Delhi, India. Tracker, with its 7th edition at the premiere event, held a booth buzzing with activity, showcasing our cutting-edge mobile marketing platform and sparking engaging conversations with industry leaders […]

JioCoupons Onboards Trackier as Technology Partner for Campaign Tracking & Analysis

In a strategic move set to redefine the dynamics of coupon marketing, JioCoupons and Trackier have announced a collaboration aimed at revolutionizing campaign tracking and analysis. This partnership is poised to enhance the precision of targeting and cost optimization, ultimately translating into superior performance for JioCoupons’ clients who run coupon marketing campaigns through the platform. […]

Trackiers Onboards Glance Digital Experience As An Integration Partner

What’s a mobile attribution platform without integration? It’s like trying to navigate a complex maze without a map – disjointed, confusing, and ultimately lacking the clarity needed to understand the full picture of user engagement and marketing. A cellphone without a network to connect. An electric switch without wiring in place.  We at Trackier understand […]

Trackier Turns 7: Pivotal Milestones That Define Our Journey Through 2023

A blog banner for Trackier's 7th corporate anniversary blog post by CEO Faizan Ayubi

And just like that, 2023 passed and we turned 7. It seemed like yesterday that Trackier was just a nascent idea I was discussing with my mates in my college dorm. At that time, developing an attribution tracking solution was just a spark exchanged between me and close mates in Delhi Technical University, while most […]

Trackier Earns Google Click Tracker Certification

Trackier is now certified as a click tracker by google ads

Another day, another great news coming in for team Trackier and its valued patrons. Trackier is now certified by Google as a Click Tracker. The leading attribution tracking solution provider has now joined the list among other names including Dentsu, Kochava, Lunio, etc. The advertisers who make it to the list have to go through […]

Trackier’s Mobile Measurement Partner Gets a New Look

A blog banner for trackier product update blog

Just as we’re about to step into the happening season of holidays, our Mobile Measurement Partner just got a makeover. With enhanced features and a much smoother, and seamless user experience, our MMP is all set to make managing and optimizing your mobile campaigns even easier. Let’s check out what’s new. New Panel for Mobile […]

Event Recap: Affiliate Summit East 2023 in New York City

Simple blog banner for Trackier team at Affiliate Summit East in New York 2023

Another month, another event that sets the stage for excitement, inspiration, and new opportunities for us. This year, we had our couple of firsts – marking our debut at the OG event of affiliate marketing – Affiliate Summit East 2023. Held in the bustling metropolis of New York, this prestigious event gathered the brightest minds […]