A Guide on In-App Advertising for Publishers
In-App Advertising has become an impactful tool for user acquisition and a great way of monetization from apps for any publisher. With over 7 billion mobile users today, a mobile marketing strategy has become the need of the hour. As of 2021, global spending on mobile advertising has crossed over 340 billion US dollars, which […]
OTT Advertising: Best Practices To Follow in OTT Advertising
It is critical for marketers to think that their OTT advertising efforts are reaching their audience and are creative and innovative at the same time. Media savvy marketers can now take advantage of OTT’s ability to deliver one-on-one engagement and video storytelling as both can be used as an awareness channel for their campaign depending […]
Best Five Ways To Onboard New Advertisers
Onboarding advertisers have forever been the principal step in laying out a drawn-out relationship with new sponsors. You’re chipping away at acquiring their trust, business, and even possibly restrictiveness eventually down the road. So put in your absolute best effort to onboard advertisers: show what you’re able to do, limit likely partnership, and make a […]
Crypto Exchange Apps: How to Market Your Crypto Exchange App
Cryptocurrency has gained tremendous popularity in the last decade and right now, it is revolutionizing the entire Fintech World by introducing Crypto Exchange Apps. The total global market capitalization of all cryptocurrencies as of May 2022 totals $1.28 trillion, which is equivalent to the world’s 9th largest economy by GDP. However, as it has become […]
A Technology Driven Support Model Focusing On Partnership Program Development
Client success is our top priority here at Trackier, so we pay close attention to the partnership tactics and strategies that drive growth for our guests and across the channel as a whole. We also see what’s needed for agencies, in-house partnership brigades, and platform or network merchandisers to contribute to that growth most effectively. […]
Top 7 Tips To Boost ROI Of eCommerce Businesses
The Return on Investment of your eCommerce business is the spirit of the digital platform. It is the level of net profit calculated over the investments done in web development for your business. Enhancing the ROI has been a major concern for all eCommerce platforms. Working on the ROI of eCommerce means recognizing the key […]
What You Should Be Looking For In Mobile Measurement Partner?
Mobile Measurement Partner (MMP) is a term utilized for software solutions that are meticulously designed to work with and optimize mobile marketing campaigns and communicate accordingly. MMPs are primarily mobile-centric software, that excels in core abilities like real-time communication and conversion analysis, dynamic content creation, client division, and utilization based on the investigation done across […]
Shopify Integration: Attribute better with Shopify and Trackier
Integration with multiple business systems is becoming popular among brands and various organizations who wish to attribute every process that they do. It not only helps them integrate data but also helps them analyze data, set business processes, and make sound marketing decisions. One such popular system that you can integrate for your business is […]
B2B eCommerce Essentials: Learn everything about B2B eCommerce
Post pandemic era has begun and we are witnessing a huge change in the eCommerce marketing scenario across the globe. B2B eCommerce has become one of the major sales channels in the digital eCommerce space. With the emergence of B2B, multiple businesses can meet on one digital platform to manage and place their orders directly […]
Everything You Need To Know About eCommerce Marketing
It might be challenging to discern between the numerous forms of digital marketing that people employ nowadays because almost all marketing activities now take place online. Consider ecommerce marketing as an illustration. What is it, and how does it differ from strategies like social media, content marketing, search engine optimization, and email marketing? Digital marketing […]