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Predictive Analytics: What It Is and Why It Matters?

Written by Nikhil

Using data, statistical algorithms, and machine learning approaches, predictive analytics determines the likelihood of future outcomes based on historical data. The objective is to provide the most accurate prediction of what will happen in the future in addition to understanding […]


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Are NFTs in Gaming a fad or are they here to stay?

Written by Barkha Gaur

An Interpret study observed that gamers are embracing NFTs. The study was conducted among 1,500 Xbox, PlayStation, and PC gamers which showed that 56% are interested in earning NFTs through gaming. Among NFT’s many mystifying use cases, one that is […]

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Tips To Avoid Failure While Localising For The International Affiliates

Written by Nikhil

When the choice to pursue opportunities abroad is made, iGaming companies usually desire to expand quickly. As an affiliate, you must remain current. The demand from content providers to localise their offerings will only grow given that there are more […]

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How Does SaaS Affiliate Marketing Help Businesses To Grow?

Written by Nikhil

The SaaS market is becoming more competitive. According to Gartner, the SaaS market has exploded and is growing from $31 billion in 2015 to an anticipated $171.9 billion in 2022. Despite the current state of economic instability, some analysts predict […]

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Content Commerce: Content Marketing in eCommerce

Written by Bharath

Content Commerce has been on a steady rise in recent years. It’s not surprising that a more genuine method of reaching audiences should step up as we enter a cookieless world and witness the inevitable decline of advertising. But for marketers, brands, […]

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Driving More Conversion With Website Design Principles

Written by Nikhil

It may seem simple to optimize a website’s design to engage your audience, but developing and optimizing a site’s design can be challenging as well. It might be challenging to develop a distinct and obvious design plan for your website […]

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ASO Implementation for UA Managers

Written by Bharath

For app marketers to stay competitive, app store optimization (ASO) is essential. Being two of the most competitive markets in the world, the App Store and the Google Play Store have always created a need for differentiation. Smart marketing teams have […]

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Build A Revenue Generation Channel Using Commerce Content Partnership

Written by Nikhil

Whether on the way to reaching your destination, streaming your favorite show, or making any online reservation, you or any typical web user sees between 5,000 and 10,000 advertisements per month. Strategies like banner ads and pop-up ads no longer […]

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Leverage iGaming Affiliate Marketing with Real-Time Analysis

Written by Bharath

Targeted actions are the foundation of effective iGaming affiliate marketing campaigns to achieve the best results. But knowing how to aim for your target presents a challenge. You can only use luck as a strategy if you can keep track […]

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Everything You Need To Know About F1 In iGaming Industry

Written by Nikhil

The sport of racing is fantastic. What a joy to hear the roaring motors and shrieking tires! It’s entertaining to watch and the finest sport to bet on. Thus, it won’t be wrong to say that the future of F1 […]

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