If you are amongst these people( affiliates, advertisers or an ad agency) who is ready to track their activities of the app via technology like Appattibution.io or a person who is just keen to know about Android Attribution SDK for future. Then you are at right place to understand it. And, luckily, you do not need any prior knowledge about it to perceive as I will briefly explain to you about the Android Attribution Analytics. So let me start by giving you the description of Android Attribution SDK. After that ‘Why is it needed?’ and ‘How to Choose the best Android Attribution SDK?’ will be answered by me as you will scroll down…
What is Android Attribution SDK?
Android Attribution SDK is the Software Development Kit(SDK) built for Performance Marketers to let them measure the App Installs, Event tracking, Source tracking and Paid ads campaigns’ tracking for enhancing their Performance.
Got that? No yet? See what happens is that Performance Tracking is the necessity in today’s Marketing world as it is said if you can’t measure it- you can’t manage it. Right? And, tracking campaigns via a website is not a big task, you can merely do that by using cookies, through UTM or vNative, Hasoffers and getCake like premium tracking software. But this is not the same case in Android Applications. You cannot rely on cookies to do the same work for you, therefore you need something better to make Applications behaviour traceable. That’s why SDKs are required to do the App installs tracking, events tracking, paid advertising clicks tracking in apps and much more. That was the about the definition and need of Android Analytics SDK. But how to choose the best Android Analytics Attribution??? This is what will be told to you NOW!
How to choose the Best Android Attribution SDKs?
When there are so many SDKs, we all get stuck on some questions like : Which Android SDKs should I choose? Will that provider is reliable? Will it work as per the requirement? Or, What is the ultimate SDK that Competitors must be using? If you have ever thought of that, then it won’t be continued… Yeah! Because I’m going to suggest you the 7 things that need to be on your checklist while choosing your SDK- which will henceforth accelerate your performance tracking drastically.
Convertible – It’s not in your hands to estimate which ad networks will be your future clients, so it’s better to select a well-connected highly convertible attribution SDK.
Pricing- While selecting anything, our main aspect usually remains the cost of the SDK provider. There are so many out there- some are costly, some are cheaper and some in between. So, you need to research properly while getting the budget SDK before choosing the Platform.
Stable – You should definitely choose a highly stable SDK- one that has established long-term partnerships with other ad networks, advertisers and publishers.
Light – Choose an Attribution SDK that is light. I mean which does not mess up with your Memory and Network, source code and rest of the stuff.
Proficient – “Too many cooks spoil the broth”, says Jane Austen. Similarly, while choosing the particular SDK to check its speciality, as too many features seem to be good but you need an SDK which is proficient in Attribution Analytics more than the rest of the stuff.
Deep linking – It’s a basic requirement to have deep linking capabilities in your SDK- check that for sure. Consequently, your attribution tools should be able to offer you the option to track deep links, as well as the regular links.
Support– The critical thing which I personally require is the support from the provider. If I got stuck somewhere in the tracking or managing campaigns, the provider should be ready to solve my issue. So, check the provider you are looking for Attribution is providing you with an excellent 24*7 support or not.
If you consider Convertibility, Pricing, Stability, Light, Proficient, Deep Linking and Support before selecting any SDK, then you would easily choose the Best Android Attribution SDKfor sure.
If you have any queries or suggestions regarding this article, tell me in the comment, I would love to hear that from you.
More Blogs From Us
Trackier empowering future generations in urban slum pockets
The most recent data shows that 35% of the Indian population resides in slums. Reports have it that every 8th urban child in India lives in slums. These staggering numbers should jolt any corporation that believes in Social Responsibility into […]
Setting up a promo codes on your website and waiting for customers to use them isn’t enough to run a successful promo code campaign. Is it really enough to only generate a promo code and broadcast it on social media […]
The Google advertising ID is a device identifier that marketers may use to track user ad behavior on Android devices anonymously. It is sometimes known as the Android advertising ID, while Google advertising ID (short form: GAID) is the more […]
5 Steps to Start a Successful Affiliate Program in 2021
An affiliate program may appear to be a conventional form of digital marketing in which your company seeks affiliates who will post links to your company on their webpage, blog, or social media platform. You then pay these affiliates a […]
As per Hinge’s 2021 High Growth Study, partner marketing is the 7th most influential marketing method for professional services organisations, ranking ahead of more regularly used marketing tactics like event sponsorships, blogging, and even email marketing campaigns. Furthermore, when we […]
Finding affiliates entails a combination of basic questions and informing interested persons about your service. You may also persuade others to become affiliates by providing high-quality products, outstanding customer service, and a significant commission. You will have to put in […]
What are Super Apps? In simple terms, super applications are a marketplace of in-house and third-party services and solutions grouped under one umbrella. WeChat, Alibaba, and Alipay are the most well-known examples of such apps, which were all designed with […]
Mobile Attribution: Its Crucial Role in Mobile Marketing
What is Mobile App Attribution? An app install is linked to a marketing activity such as an ad or a marketing campaign using mobile attribution. Marketers want to identify when their ad campaigns are successful, so they employ mobile attribution […]
Is AMP Still Relevant for Your Mobile Marketing Business?
What exactly is AMP? Google and Twitter collaborated on the Accelerated Mobile Pages (AMP) initiative, which was released in 2005. Its goal is to have mobile sites load as quickly as possible. It accomplishes this by removing anything that slows […]
Trackier has maintained its reputation as an Ad-tech, SAAS Company that doesn’t miss out on any opportunity when it comes to attending the international and national events related to our industry. Recently, our Chief Sales Manager and Sales Head could […]