How to Set Up LinkedIn Server-Side Tracking for Better Ad Performance?
LinkedIn is a key platform, first of all, for B2B marketing, as it offers a unique (among all other social media networks) access specifically to professional audiences. However, in all other aspects, it is the same as all other platforms and faces the same challenges. One to pay special attention to, in the context of today’s discussion, is the tracking issue. There are ad blockers, internet security protocols (also known as browser restrictions), non-stop-evolving privacy regulations, and, number of other