Performance Marketing for eCommerce

Performance Marketing for eCommerce in 2025

If you’ve ever run an ad and thought, “I really hope this works,” you’re not alone.  But in the eCommerce sector, hope isn’t a strategy. Performance marketing, thankfully, is.  Performance marketing for eCommerce is the model where every cent you invest can be attributed to a tracked result, something eCommerce brands are pivoting towards heavily in 2025, as seen in this breakdown by Admetrics. Gaining attention for your product isn’t just the issue. The real issue is making certain that

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Blogs

Best Affiliate Traffic Sources for Your Business

10 Best Affiliate Traffic Sources for Your Business

Choosing the right Affiliate traffic sources can create a lot of traction and help you expand your business at a faster pace. It is a big task as an affiliate marketer or a brand to generate constant and clean traffic for your website.  In Affiliate Marketing, most Affiliates rely more

Learn How to Manage Your Affiliate Campaign in 2022

Learn How to Manage Your Affiliate Campaign in 2022

Affiliate marketing has evolved the eCommerce industry for good. It has changed the way brands used to attract consumers to their business. But what is more important is how you run your affiliate campaign. Affiliate Campaign Management defines your relations with your affiliates and how you can improve your productivity by

Affiliate Marketing VS Performance Marketing

Affiliate Marketing VS Performance Marketing

Ever since the world has turned digital, the way consumers browse and buy has changed immensely. Needless to say, it has also changed the way companies advertise and sell.  Today, marketers can track every touchpoint and measure the results in real-time. Whereas in the past, attribution was nearly impossible. And

Server To Server

Server To Server Integration Through Website Becomes Easy

Are you looking to track the ad campaigns or the conversions on a third-party server? No Problem. Now, you will be able to store conversion data and track campaigns, using a simple Server To Server Integration Model on your website.   Server To Server Tracking: S2S server can be simply

Earn More Money as an Affiliate Marketer in 2022

Earn More Money as an Affiliate Marketer in 2022

Affiliate marketing, also known as Performance Marketing, looks simple on the surface. Brands offer you, an Affiliate Marketer, a commission for every sale or conversion via the link they provide you through your promotional activity.  You don’t have to hold inventory and don’t need to hire any employees. Instead, you’re

Learn How to Manage Your Affiliate Campaign

Multi Touch Attribution Explained: What It Is & Its Benefits

The buyer’s journey today involves interactions across multiple touch points and platforms. A sale conversion that occurs due to a single encounter is rare. Instead, conversions and sales are frequently the results of a combination of interactions from multiple sources, including blog pieces, social media posts, webinars, in-person events, talks

EMAIL MARKETING PARTNERSHIP

Email Marketing Partnership: Definition, Strategies & Benefits

Digital marketing can be described as an intricate system where a multitude of marketing outlets work together. Each can be very powerful on its own, but their combined usage for multiple marketing methods can dramatically shift the game entirely. Consider the case of email marketing. So, if you want to

Affiliate Marketing vs Dropshipping

Affiliate Marketing vs Dropshipping 2022: Which is Easier and Profitable

Considering the recent turn of events where people are forced to work from home, online businesses have become a norm, and we can positively predict that online business will increase in the days to come.  Work from home has fulfilled the dreams of many who wished to earn money online