LinkedIn Server-Side Tracking

How to Set Up LinkedIn Server-Side Tracking for Better Ad Performance?

LinkedIn is a key platform, first of all, for B2B marketing, as it offers a unique (among all other social media networks) access specifically to professional audiences. However, in all other aspects, it is the same as all other platforms and faces the same challenges. One to pay special attention to, in the context of today’s discussion, is the tracking issue. There are ad blockers, internet security protocols (also known as browser restrictions), non-stop-evolving privacy regulations, and, number of other

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EMAIL MARKETING PARTNERSHIP

Email Marketing Partnership: Definition, Strategies & Benefits

Digital marketing can be described as an intricate system where a multitude of marketing outlets work together. Each can be very powerful on its own, but their combined usage for multiple marketing methods can dramatically shift the game entirely. Consider the case of email marketing. So, if you want to

Affiliate Marketing vs Dropshipping

Affiliate Marketing vs Dropshipping 2022: Which is Easier and Profitable

Considering the recent turn of events where people are forced to work from home, online businesses have become a norm, and we can positively predict that online business will increase in the days to come.  Work from home has fulfilled the dreams of many who wished to earn money online

Beginner’s Guide_ Lead Generation, Distribution and How to Sell Leads

Beginner’s Guide: Lead Generation, Distribution and How to Sell Leads

A little-known fact in marketing is that well-established companies and brands who have experienced massive success have all worked upon lead generation, lead distribution, and selling leads at a point in time. Identifying your customer needs is the most basic yet necessary aspect of marketing.  Despite the customary use of

Affiliate Marketing Conferences & Events

Top Affiliate Marketing Conferences & Events 2021/2022

The affiliate marketing industry requires presence at conferences and events if one wants to succeed. It is simply the best way for publishers, affiliate managers, CEOs of their own networks, and solution providers to connect with partners and establish influence in their industry. It also provides a unique chance of

Affiliate Marketing Trends

Top 7 Affiliate Marketing Trends That Will Boost Your Business Revenue

COVID-19 has been a trigger for worldwide economic change. It has been two years of businesses fighting hard for their survival. Now, when 2022 is here, marketing plans have adjusted due to the pandemic’s uncertainty; affiliate marketing is no exception. Surprisingly, it has become more famous than ever.  Affiliate marketing

Introducing Trackier’s Mobile Marketing Platform

Over 5 years ago Trackier started its Ad-tech journey with our Performance Marketing Software. After gaining much success, we started recognizing an emerging need in the mobile industry as well. With the app economy accelerating in the last few years, marketers, developers, and product managers were still struggling to find

Tracking referrals without using any codes

Tracking referrals without using any codes

The whole data game for app owners revolves around two data points “What are my users looking at?” and “Who are my users talking to?”. Why? You see how when using an app, they often ask you to share links to the app or send recommendations to your friends, while