Partner Lifecycle Management

Partner Lifecycle Management: A Complete Guide to Building High‑Performing Partnerships in 2026

Partnerships are no longer optional; they’re a major driver of business growth in today’s digital economy. In fact, a recent survey found that 67% of B2B organizations expect indirect revenue from partners to grow by more than 30% compared to the previous year, highlighting the expanding influence of partner ecosystems on revenue outcomes. But strategic partnerships don’t flourish by accident. To unlock consistent value from affiliates, influencers, channel partners, and other collaborators, organizations need a structured approach to managing relationships

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Blogs

Mobile Marketing Trends

6 Mobile Marketing Trends You Can’t Miss On In 2023

In 2022, mobile-first marketing was considered as a major element of all campaign strategies. More customers than ever turned to mobile applications, interactive social media feeds, and immersive technologies to get their online satisfaction as the number of smartphone users globally continued to increase tremendously. All thanks to the studied

Influencer Marketing Trends

Top 5 Influencer Marketing Trends To Follow In 2023

Today, influencer marketing is a key focus for every marketer. When famous and credible influencers promote your brand or product, they immediately capture people’s attention. Influencers are known for engaging their audiences with honest and authentic marketing approaches. Brands tap into the popularity and trust of influencers to connect with

How Effective Is In-game Advertising As Marketing Strategy?

It was 50 yrs ago video games were created, can you imagine those times? Past years have been revolutionary, evolutionary for this industry. Comparing the gaming industry decades back to present is of vast difference and today’s gaming environments are realistic, impactful and immersive. There has been an ongoing mutation

Pre Roll Ads

Everything You Need To Know About Pre Roll Ads

Every day, we make countless small decisions; what to eat, what to watch, or when to finally call it a day. Most of these choices happen in just a fraction of a second. Now imagine trying to capture someone’s attention in that tiny window online, that’s no easy job for

Trackier

Trackier Website Launch, Have You Seen Us Lately?

A lot of Hustle, Brainstorming, Research, and teamwork have been put into the launch of our new website Trackier, every aspect of the website is created keeping in mind the user. Our past experiences helped us in understanding where we could make things better for our viewers and how we

How To Build Your Own Game Application

Ever Dreamt of creating a Gaming Application? All you need is the zeal, desire, Game Plan, and know-how on the technology. Let’s look into the steps of creating a gaming Application. Ways To Develop A Mobile Game Application Preparation on how to develop a game application: Assess Your Skills  The

Holiday E-Commerce

Holiday E-Commerce: Prepare Your Online Store for Holidays

With projected global online holiday retail sales set to reach a staggering $5.5 trillion in 2022, the world’s largest online shopping season of the year is about to take off. E-commerce holiday sales worldwide have grown quite dramatically compared with last year when they reached $4.92 trillion. The competition level