Track and Analyze Your Campaigns in Real Time

Looking for instant insights to maximize your ROI analysis? Track, manage, and optimize your digital marketing strategies with Trackier. Our real-time analytics combine web analytics, data visualization, a/b testing, and predictive analytics to help you monitor every metric as it happens.

Trouble in Overcoming Digital Marketing Obstacles? Here’s How Trackier’s Marketing Analytics Help

First-Party Tracking

By collecting and analyzing user data directly, businesses gain deeper insights into consumer behavior, customer segmentation, and predictive analytics, supporting accurate data-driven marketing, improved targeting, and a better customer experience.

Improved privacy and better accuracy with Server-Side Tracking

Measure user behavior accurately with Cookie-Less Tracking

Capture specific actions and interactions with Event-Based Tracking

QR Codes

QR codes bridge the gap between physical and digital marketing, enabling brands to connect offline touchpoints with online experiences. Businesses can customize codes, apply capping, target geo-locations, and more.

Track the impact of video campaigns with CTV and Video Ads

Drive engagement within digital ads with In-Banner QR Codes

Measure foot traffic and offline conversions with Brick-and-Mortar Promotions

Coupon Codes

Measure campaign performance and optimize digital marketing strategies with Trackier’s customizable coupons. Enable precise targeting and accurate ROI measurement using bespoke coupon codes.

Monitor social media analytics with Social Media Tracking

Track User Engagement with audio and video content by analyzing key metrics

Protect your campaigns from fraudulent coupon usage with Trackier’s Anti Fraud Tools

Live Data Reporting

Monitoring key performance metrics in real-time analytics helps analyze partner campaign performance. With business intelligence, data mining, and sales funnel analysis, users gain clearer customer insights into which partnerships deliver the best results.

Tailor reports to your specific needs with Customizable Dashboards

Explore data at a granular level with Drill-Down Analytics

Receive notifications for important events and trends with Real-Time Alerts

Dynamic Attribution

By measuring the impact of multiple touchpoints get clearer insights into the customer journey. Apply marketing mix modeling, market basket analysis, and lead scoring to align marketing attribution efforts.

Credit conversions to ads seen, even without clicks, with View Through Attribution (VTA)

Categorize touchpoints based on the customer journey with Position-Based Attribution

Accurately measure the impact of multiple touchpoints with Multi-Touch Attribution

Budget Capping & Pacing

With real-time analytics, improve partner choices, attribution, and payout models. Enable accurate ad spend optimization and marketing automation to prevent overspending while supporting better ROI measurement.

Make quick changes to pacing and capping as needed with Real-Time Adjustments

Prevent Overspending and control ad spend effectively

Optimize Spending to improve overall campaign performance

Accolades & Appreciations

4.7/5

4.3/5

Capterra

8/10

Trustradius

I am very much satisfied. The CSM goes above and beyond. We work with many other networks that use Trackier, and the support we receive is exceptional. I would give Trackier a 10 on 10.

Rachit Chugh, Senior Operations Manager, Cuelinks

I would rate Trackier a solid 10. The primary reasons for my strong recommendation include its robust features, excellent support from the team, and the measurable impact it has had on our marketing efforts.

Vijay Tiwari, Business Head -JioCoupons

The only constant about our Industry is that it changes every day, & that brings new challenges with new days. You expect your tech stack to be ready for changes demanded in every day’s operations, and here Trackier never fails to amaze.

Rohit Arora, VP – Mobile, Xapads Media

It was a wise decision for us when we chose Trackier for our tracking solutions because in the last year they have been a wonderful solution for us with very nice support, and very much helpful in additional support requests.

Surendra Tiwari, Refpay Media, Founder & CEO

Tracking user-journey became a breeze for Wakefit ever since they started using Trackier. Trackier’s multiple pixel options allowed them to choose the right one for different campaigns.

Pradeep Sadu, Head of growth, Wakefit

The best part is that Trackier’s single platform meets every GrabOn need from maintaining campaign-related documentation, including purchase, request, and insertion orders, to memorandums of understanding.

Sahil Singhani, VP Affiliate Marketing at GrabOn.

Trackier enabled Exness to streamline affiliate tracking across traffic sources with flexible macros, seamless integration, and improved partner support.

Yana Ivanova, Affiliate Marketing Lead at Exness

In performance marketing, speed and precision decide who scales. Trackier’s automation and real-time optimization doubled our ROAS and saved hours of manual work so we could focus on growth.

Siddharth Sehra, Founder & CEO, Performance Launchpad

When running cross continent campaigns, visibility and speed are everything. Trackier gave us centralized tracking, automated onboarding, and real-time reporting to manage 1000+ campaigns with twice the efficiency.

Ajay Choudhary, Founder & CEO, Nomadz Digital & Innovation

If you want marketing efficiency and scale, Trackier delivers. With real-time tracking, accurate attribution, and faster optimization, we’ve seen over 25% growth in conversions.

Himanshi Arora, BD & Operations Manager, Affilsoft Pvt. Ltd.

Trackier made managing multiple campaigns seamless with accurate tracking and smooth integrations. We achieved 2x revenue growth and tracked 238,000+ clicks without added complexity.

Ankit Agnihotri, Sr. Delivery Executive, Optiminastic

No other platform matches Trackier’s innovation. Real-time attribution, fraud detection, and smooth integrations helped us reach milestones like 98% profit growth and over 1M conversions in a quarter.

Ashok Nain, Founder & CEO, ADZ Junction Media

With automated workflows, real-time optimization, and fraud prevention, Trackier helped us scale faster while improving traffic quality, boosting conversions by 35% in a week without extra spend.

Anurag Srivastava, Chief Business Officer, Affnads

Switching to Trackier gave us real-time tracking, automation, and seamless integrations, cutting manual work by half and improving efficiency and campaign performance.

Sravya Rasamsetty, Manager – Delivery Operations, Profuse Services

Trackier gave us the control and scalability to handle complex campaigns. Real-time tracking, fraud filters, and payout automation made us faster, more reliable, and ready for growth.

Rohit Jain, Co-Founder & Director, AdzCircle Media

Trackier brought clarity across campaigns, cut fraud, and improved advertiser relationships. We now run more campaigns with fewer errors and stronger results.

Mohd Shafer Khan, Founder, Neticor Media

Solving Marketing Challenges Across Industries

Ecommerce

Banking

Fintech

Travel

Media & Networks

Having trouble understanding what’s happening across your campaigns? Ecommerce affiliate tracking delivers clear campaign performance and ROI measurement, showing which initiatives drive the most revenue.
Is discount fatigue setting in? Coupon code tracking uncovers deeper consumer behavior, which helps in refining promotional messaging.
Unsure where your ad spend is going? Attribution modeling identifies the marketing channels contributing to the highest sales, enabling smarter ad spend optimization and budget allocation. Track customer lifetime value and perform churn analysis to retain high-value customers

Having trouble understanding what’s happening across your campaigns? Digital campaign tracking provides clear campaign performance analysis and ROI measurement, highlighting which initiatives drive the most revenue.

Seeing offer or incentive fatigue? Coupon and offer tracking surfaces deeper consumer insights and consumer behavior analysis, helping banks refine messaging and build long-term customer loyalty.
Unsure where your ad spend is going? Attribution modeling and cross-channel analytics reveal which marketing channels influence the highest conversions, enabling smarter ad spend optimization and budget allocation.

Struggling with referral programs? Scale customer acquisition efficiently by using a fintech affiliate program to track campaign performance and reward high-performing partners. Run competitive analysis and market research to adjust campaigns for maximum impact.

Unsure which marketing channels drive maximum investments? Attribution modeling helps identify the sources influencing investment activity, supporting smarter ad spend optimization.

Want to evaluate the effectiveness of QR codes? Campaign tracking and data analysis measure QR code engagement across in-person and digital marketing touchpoints, informing better decisions for future campaigns.

Travel deals falling flat? Coupon code tracking from Trackier reveals which travel package promotions resonate most, delivering actionable consumer insights and clearer campaign performance to help tailor the right incentives.

Unsure which booking channel deserves more focus? Cross-channel analytics identify where customers book flights most often, enabling smarter optimization and better ROI measurement.

Struggling to manage multiple partners? With the right travel marketing analytics platform, tour operators and travel brands can manage affiliate partnerships, improve customer journey mapping, and track bookings accurately.

Is content being consumed in silos? Trackier’s first-party tracking provides deeper customer journey mapping of how users interact with content across websites, mobile apps, and social platforms, helping deliver more relevant experiences.

Trying to identify which campaign drives the most subscribers? Coupon code tracking and unique links enable accurate campaign performance analysis and conversion rate optimization, showing which promotional efforts convert viewership into subscriptions.

Is ad spend a black box? With dynamic attribution, you can measure campaign performance across multiple platforms to support smarter budget decisions.

Track Your Way to Success,
With Trackier.

Transform your marketing efforts with Trackier’s real-time tracking.
Optimize your campaigns, increase conversions, and boost your ROI.

Frequently Asked, Clearly Answered

Is it possible to accurately measure the performance of various marketing channels?

Yes. Accurately attributing conversions to the right marketing channel is essential for effective ROI measurement. Marketing analytics platforms like Trackier use attribution modeling and dynamic attribution to measure campaign performance across multiple touchpoints in the customer journey.

By applying attribution models such as time decay, position-based, or multi-touch attribution, teams gain clearer cross-channel analytics insights into which channels drive results and can optimize ad spend accordingly.

How to track and manage campaigns that span both online and offline activities?

Bridging online and offline marketing is essential for accurate customer journey mapping and data-driven decision making.

Features like QR code tracking within marketing analytics platforms connect physical touchpoints with digital experiences, supporting better campaign tracking.

This delivers actionable customer insights into how offline initiatives influence online conversions and overall campaign performance measurement.

How can it be ensured that the marketing budget is being used efficiently?

Effective budget management is essential for maximizing ROI. Marketing analytics platforms offer features like budget capping & pacing, sales forecasting, churn prediction, and lead scoring, enabling you to set clear spending limits across campaigns and partners.

With real-time adjustments, you can quickly respond to performance changes, prevent overspending, and ensure your budget is allocated where it delivers the highest impact.

How to gain a deeper understanding of a customer journey and personalize offers and promotions?

Understanding the customer journey is essential for effective marketing.

Dynamic Attribution within marketing analytics platforms reveals how different touchpoints contribute to conversions, helping you map the journey more accurately and optimize the overall customer experience.

To personalize offers and promotions, features like coupon code tracking and customizable coupons enable you to tailor incentives based on customer segments, behaviors, or preferences. This improves offer relevance and drives higher conversion rates.

How can the campaign performance of affiliate partners be monitored in real-time?

Features like live data reporting and customizable dashboards within marketing analytics platforms provide instant access to key performance metrics and insights.

This allows you to monitor campaign performance in real time and make timely adjustments to optimize results. Tracking affiliate performance is essential for maximizing ROI measurement.

These platforms also let you assign unique tracking links or coupon codes to each affiliate partner, enabling accurate campaign tracking and ensuring partners are rewarded based on their contributions.