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ASO Implementation for UA Managers

Written by Bharath S.

For app marketers to stay competitive, app store optimization (ASO) is essential. Being two of the most competitive markets in the world, the App Store and the Google Play Store have always created a need for differentiation. Smart marketing teams have […]


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Build A Revenue Generation Channel Using Commerce Content Partnership

Written by Nikhil Kumar

Whether on the way to reaching your destination, streaming your favorite show, or making any online reservation, you or any typical web user sees between 5,000 and 10,000 advertisements per month. Strategies like banner ads and pop-up ads no longer […]

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Leverage iGaming Affiliate Marketing with Real-Time Analysis

Written by Bharath S.

Targeted actions are the foundation of effective iGaming affiliate marketing campaigns to achieve the best results. But knowing how to aim for your target presents a challenge. You can only use luck as a strategy if you can keep track […]

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Everything You Need To Know About F1 In iGaming Industry

Written by Nikhil Kumar

The sport of racing is fantastic. What a joy to hear the roaring motors and shrieking tires! It’s entertaining to watch and the finest sport to bet on. Thus, it won’t be wrong to say that the future of F1 […]

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iGaming in India: Exploring Potential of Online Gambling

Written by Bharath S.

Over $1 trillion is thought to be the market value of all legal and illegal sports betting worldwide. It is currently gaining popularity in a number of countries, and it is anticipated that the industry will keep growing. As a […]

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Everything You Need To Know About SaaS Affiliate Marketing

Written by Nikhil Kumar

There are thousands of B2B software as a service (SaaS) companies vying for customers, and old entrants are emerging every day. According to studies, there will be one million software companies in existence within the next ten years. What can […]

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SKAdNetwork 4.0: What’s New for App Campaigns & Advertisers?

Written by Barkha Gaur

Apple recently announced its plans of unveiling iOS 16 and with it the SKAdNetwork 4.0 in September. This has thrown the attribution industry into a frenzy and much has been said about how it will impact the whole mobile marketing […]

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Updating App Marketers: iOS 16 Rollout And What It Means For You

Written by Barkha Gaur

A month ago Apple announced what iOS 16 will bring about once it rolls out in September this year at the Worldwide Developers Conference (WWDC). The changes will have a huge impact on how app marketing is done, especially the […]

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What The Future Holds For Sportsbook In USA?

Written by Nikhil Kumar

​​The regulated online gaming business in the US is expanding as more states open their borders to it. According to a study, the US sports betting industry will bring in between $6.7 and $8 billion in gross revenue in 2022. […]

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Affiliate Marketing Programs: How Do Affiliate Programs Work for Brands?

Written by Bharath S.

It is essential to understand affiliate marketing programs before you decide to expand your audience for your brand. As a matter of fact, 81% of brands use affiliate marketing programs. The amount spent on affiliate marketing in the U.S. alone […]

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