LinkedIn Server-Side Tracking

How to Set Up LinkedIn Server-Side Tracking for Better Ad Performance?

LinkedIn is a key platform, first of all, for B2B marketing, as it offers a unique (among all other social media networks) access specifically to professional audiences. However, in all other aspects, it is the same as all other platforms and faces the same challenges. One to pay special attention to, in the context of today’s discussion, is the tracking issue. There are ad blockers, internet security protocols (also known as browser restrictions), non-stop-evolving privacy regulations, and, number of other

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Blogs

The 3 Major Analytics of Mobile Marketing in 2021

Before we dive into the major analytics in mobile marketing, let us first ask, what mobile marketing really is? In simple words, it is an online marketing strategy targeting a specific audience on smartphones, tablets and related devices. Here, digital marketing takes place through websites, e-mails, social media, mobile apps,

Customise the Tracking Domain on Trackier

How to Whitelabel/ Customise the Tracking Domain on Trackier?

What is the purpose of the Whitelabel? Using Whitelabel, you can- Why and When to Use a Custom Domain? You can use the Default Domain gotrackier.com links provided by Trackier or you can Whitelabel the Default Domain to create your personalised, Custom Domain. Customized Tracking Domains are used in the

Tips To Drive Web Traffic To Your Mobile App

It is the smartphone era, and the mobile app sector is defining online business success. While websites are still useful for establishing an online identity and obtaining initial visibility, mobile apps and efficient mobile app marketing strategies are required to keep the momentum going. Learn more about the importance of

Gaming Marketing Trends in 2021

Gaming Marketing Trends in 2021

While gaming was formerly considered a niche area for dedicated fans and teenagers, it is now mainstream, with over half of the adult population in the United Kingdom playing games last year. Growth as well as constant upheaval has defined the gaming industry even before COVID-19, including increased digital sales

E-Commerce App Marketing Trends

E-Commerce App Marketing Trends in 2021

1. Benefits of E-Commerce App Marketing All kinds of online shoppers can benefit from integrating a mobile app into their company’s procedures. An e-commerce app is an independent sales channel that adjusts to each client and has many benefits: Convenience Customers prefer to buy a product through specialised mobile applications

Affiliate Marketing Boom in Southeast Asia

Affiliate Marketing Boom in Southeast Asia

Traditionally, the west, led by the US and the UK (Europe), has always been ahead of the east in creating new digital opportunities. It has consistently commanded innovations in the digital domain. However, in the past few years, the Southeast Asian region has undergone a tremendous digital revolution within a

Tips to Lower the CPC via Google Adwords Optimization

3 Free Tips to Lower the CPC via Google Adwords Optimization

Living in the year 2021 has opened up certain levels of challenges. At the one end, we are juggling with the situations of Covid-19, on the other hand, the impact of the pandemic has deflated the graph of business profits. Due to this reason, almost every organization is knocking the

THE RIGHT PARTNERSHIP FOR YOUR BUSINESS

How top brands can leverage over others with the right partnerships in 2021?

The pandemic impelled the business reality to a standstill, severely affecting both human life and the economy. It posed supply disruptions, triggered labour shortages, and put a halt on the regular production economy. This has led to permanent changes that will alter the course of business for all industries. In