B2B Marketing

B2B Marketing: Strategies, Trends, and How to Build a Perfect Plan?

B2B marketing is all about promoting products or services. Also, instead of reaching out to individuals, B2B marketing is the process of targeting the B2B buyers, which includes CXOs, managers, etc. The global market for B2B is expected to reach $28 trillion in 2025, and if we talk about the B2B e-commerce market specifically, it is expected to reach $36.16 trillion by 2026. Also, the top 3 pain points of the B2B buyers are a lack of customization, localization, and

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Blogs

Affiliate Marketing Conferences & Events

Top Affiliate Marketing Conferences & Events 2021/2022

The affiliate marketing industry requires presence at conferences and events if one wants to succeed. It is simply the best way for publishers, affiliate managers, CEOs of their own networks, and solution providers to connect with partners and establish influence in their industry. It also provides a unique chance of

Affiliate Marketing Trends

Top 7 Affiliate Marketing Trends That Will Boost Your Business Revenue

COVID-19 has been a trigger for worldwide economic change. It has been two years of businesses fighting hard for their survival. Now, when 2022 is here, marketing plans have adjusted due to the pandemic’s uncertainty; affiliate marketing is no exception. Surprisingly, it has become more famous than ever.  Affiliate marketing

Introducing Trackier’s Mobile Marketing Platform

Over 5 years ago Trackier started its Ad-tech journey with our Performance Marketing Software. After gaining much success, we started recognizing an emerging need in the mobile industry as well. With the app economy accelerating in the last few years, marketers, developers, and product managers were still struggling to find

Tracking referrals without using any codes

Tracking referrals without using any codes

The whole data game for app owners revolves around two data points “What are my users looking at?” and “Who are my users talking to?”. Why? You see how when using an app, they often ask you to share links to the app or send recommendations to your friends, while

How to re-engage inactive app users?

The competition between apps today is fierce and it falls upon the app owners to make sure that their users get the best possible experience. Failure to do so would mean the users migrating to another app with a similar concept that caters to their needs better. Are you seeing

Guide to Making Promo Codes Work

Guide to Making Promo Codes Work

Setting up promo codes on your website and waiting for customers to use them isn’t enough to run a successful promo code campaign. Is it enough to only generate a promo code and broadcast it on social media once in 2022? A lot goes into designing a good launch and