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CPA fraud

Written by Barkha Gaur

CPA (cost per action) fraud is a type of click fraud aimed at draining advertisers’ marketing budgets by faking actions post-app install. What is CPA fraud? Fraudsters aim to take advantage of LTV-focused campaigns and users’ activity post install, by […]


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Ad Stacking Fraud

Written by Nandini Pathak

What is Ad Stacking? Ad stacking fraud is a kind of impression fraud or click spam. It is one of the most common types of fraud that ails CPM and PPC campaigns which is why proper fraud protection must be […]

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