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A Guide to Mobile Ad Fraud

Written by Stuti Singh

Mobile ad fraud refers to any deceptive or fraudulent activity that generates false or invalid clicks, installs, or engagements on mobile advertising campaigns. This type of fraud can have significant negative effects on both advertisers and publishers in the mobile […]


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Beating the Fraudsters- Trackier Anti Fraud Tool

Written by Mukul Kaushik

Online advertising is a multi-billion dollar market. Global digital advertising spending is forecast to reach $ 225 billion, or 44% of total advertising spend. The size of this market is encouraging criminals and hackers to create technologies and techniques to […]

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4 Advertisement Frauds Marketers Should Avoid

Written by Mukul Kaushik

Unfortunately, fraud is everywhere and what’s more alarming is that it can destroy your business slowly without you even knowing it. It’s one of the endless issues that you should never ignore. Several tools can help you combat fraud, but […]

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