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How to Prevent iGaming Affiliate Marketing Fraud

Written by Bharath S.

It’s not easy to be an iGaming operator these days as the market is highly competitive and one has to keep in mind the constant pressure they face due to regulations put in place by different nations for gambling. But […]


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How is click injection affecting your app and why you should be worried about it?

Written by Barkha Gaur

With the growth of the mobile app ecosystem, the frauds committed to boosting install numbers are becoming more sophisticated by the day. Mobile app marketers need to be aware of one such growing methodology, the click injection, to protect their […]

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Fighting against Affiliate Cookie Stuffing in Iframe

Written by Mukul Kaushik

Ad Networks offer affiliate programs that allow Affiliates to generate income. These affiliates are given an Affiliate ID that stores a cookie in a user’s browser for a specified period of time. If the user makes a sale/conversion before the […]

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Beating the Fraudsters- Trackier Anti Fraud Tool

Written by Mukul Kaushik

Online advertising is a multi-billion dollar market. Global digital advertising spending is forecast to reach $ 225 billion, or 44% of total advertising spend. The size of this market is encouraging criminals and hackers to create technologies and techniques to […]

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How to Generate more revenue from CPI marketing?

Written by Mukul Kaushik

App marketing has been consistently synonymous with application installs. The number of downloads achieved to demonstrate the success of the application. However, according to a general trend the majority users tend to uninstall the application after getting it from the […]

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